2009 Eloqua Marketo Media 
Customer Experience Matrix
JANUARY 5, 2010
Summary: Social media and access for sales people were the two big trends among demand generation vendors last year. Social media. At least three vendors (Eloqua, Marketo and Silverpop) introduced new features aimed at improving marketers’ ability to use social media. So much for 2009. Sales access.
Ambal's Amusings
DECEMBER 17, 2009
I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Marketing and Sales Alignment – Marketo eBook (New!). Read on to get their insights.
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Webbiquity
FEBRUARY 14, 2010
It competes with vendors such as Marketo , Eloqua , Marketbright and Genoo. As many others have noted, the rise of social media and the explosion of online content has fundamentally altered the b2b sales process. Note: this post was originally published on the WebMarketCentral blog in November 2009. Post this on Diigo.
The Effective Marketer
MARCH 10, 2011
This means that is time to update my previous charts on marketing automation funding (see below) and the funding timeline, because HubSpot just surpassed Marketo as the highest funded marketing software vendor to date. For Eloqua, at least, they say there’s no need to worry since HubSpot is serving a very different market.
The Effective Marketer
MARCH 9, 2010
Design #1 Email Sender: Marketo Email Title: Social Best Practices for Marketing in the Cloud What I Like: Clean design; date and time of the webinar on top easy to find; orange “Free Webinar&# button calls attention to the important action (register now!) Click on the images for larger version. United States License.
Customer Experience Matrix
MARCH 8, 2011
See my December 2009 post for a more detailed discussion of HubSpot's capabilities; basically, they are still pretty weak in outbound email, lead scoring, and nurturing, which are all core components of standard B2B marketing automation. Now THAT's what I call openness.
Vidyard
JANUARY 14, 2015
Vidyard also expanded its integrations with leading marketing clouds and CRM solutions including Salesforce, Eloqua, Marketo, Adobe Marketing Cloud and Act-On. Salesforce has invested in more than 100 enterprise cloud startups since 2009. For more information, please visit www.salesforce.com/ventures.
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