Convince & Convert

SEPTEMBER 22, 2010

If someone signs up for your email updates when you send one out, that person will receive it in almost every case. If someone signs up to follow your company on Twitter, when you tweet will that person see it? The same dynamic is present on Facebook. LinkedIn – only if I have made a personal connection.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Convince & Convert

AUGUST 24, 2010

Meanwhile, we’re hitting the road to present the core concepts of The Now Revolution to businesspeople and marketers everywhere. Amber presented a smashing summary at the recent SocialFresh Charlotte. But until then, I can’t not participate as some sort of personal protest. link] jaybaer I know. All rights reserved.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Convince & Convert

JULY 27, 2010

Whether it’s blog posts, video blogs, Powerpoint presentations, podcasts, haiku, or graffiti art, practice makes the production process easier. Spread the Love It’s easy to fall into the trap of relying on one or a few persons in your organization to be the content creation mules. They like it. All rights reserved.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. Personally, I did not find it helpful, although the concept holds promise. All rights reserved.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

SEPTEMBER 21, 2010

It’s about having a strategy for making your company or organization more like a person and less like a machine. j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. It’s about humanization.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. link] Tim Salam Very strong presentation.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JUNE 7, 2010

The book is presented in three sections. In the first section, Hsieh recounts his personal story, including his early childhood and nascent entrepreneurial adventures, including a misguided effort at worm farming. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

MARCH 4, 2010

For more on advanced blogging, please see my post and slide presentation: 11 Must-Dos for the Serious Blogger. JG You know that tattoo says Leslie from the person's perspective right? JG You know that tattoo says Leslie from the person's perspective right? All rights reserved.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

JUNE 24, 2010

The Power of the Unexpected The genius of infomercials (and to a lesser degree, home shopping channels), is that they present to you products that you didn’t know you needed, because you didn’t know they existed. He was personable and funny, a real likable guy. Sounds easy, but it's also really easy to screw up.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. I must have used the Edelam WalMart 'Flog' example 30 times in presentations and workshops!

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. Great product/great service and knowing how to prospect, present & close. Great product/great service and knowing how to prospect, present & close. Remember the cold call?

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

JUNE 22, 2010

The only problem I've encountered is the trepidation associated with personal blogs. Right now we are shying away from use of personal pronouns in order to maintain a more formal business tone. It doesn't seem to hamper traffic, but I do wonder how a blog can grow in its readership if the personal connection isn't there.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Content Marketing Institute

NOVEMBER 19, 2017

Written by the founder of Influence and Company, Top of Mind is more than a summary of content marketing and personal branding. Think of the book as a constantly evolving encyclopedia of content marketing, social media, influencer, and public relations options. Create an actionable audience: Your network is your net worth.

Enterprise Management 110

Enterprise Management Content Marketing Work Management Marketing Management 110

Convince & Convert

FEBRUARY 23, 2010

Hey, your positive feedback on my personal blog was extremely encouraging… can you take a look at my newly formed company's blog as well? You have a wonderful ability to drill straight to the fundamentals, presenting them in a way that's clear and logical. Man, you are good, my friend. I'd love your thoughts.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Buzz Marketing for Technology

JULY 22, 2008

July 11th, 2008. I made a public promise on this week’s telechat with Dan Roam , author of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures. The promise was to use the techniques that Dan recommends at a very high-powered sales presentation that I was to give yesterday to a big potential partner.

Work Management 100

Work Management RSS Marketing Management Advertising Agencies 100

WriteSpark

OCTOBER 28, 2008

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Appeal to a higher power: The person's manager or a company executive.   October 28, 2008 in Sales Materials , Working with Writers | Permalink.

Copywriting 120

Copywriting Case Studies Copyright Case Study 120

Convince & Convert

JUNE 11, 2010

Plus, it’s like the personal trainer scenario. Wisely improve the present, it is nike dunk low thine. As I said to you at SXSW, greatness is what needs to be out there, and both of you define that, both in knowledge and personality [link] unmarketing My pleasure. I'll deliver you a signed copy in person.

Webinar Metrics 125

Webinar Metrics Paid Search Agency Social Media PR 125

Online Marketing Institute

NOVEMBER 8, 2010

Rocket watcher b2b marketing metrics View more presentations from April Dunford. of Opportunities – An opportunity is a lead that is now being actively managed by a sales person and is moving along the pipeline toward either a closed sale or a loss. Opportunity Pipeline – the dollar value of the opportunity. Designed by.

Startups 40

Startups B2B Marketing B2B Planning 40

Convince & Convert

JULY 14, 2010

Throughout life it drives us crazy when people talk about us when we’re not around – here we have an opportunity to be present. Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies. Why ignore it? All rights reserved.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

SEPTEMBER 21, 2010

I don’t write a lot of posts that include presentation slides, but I’ve done it at least 15 times. On this list #1, #5, #7, #11, #14, #16 all include a presentation, or free social media tool. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Extra resources are important.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Webbiquity

SEPTEMBER 10, 2012

as well as serving on the Board of Directors at Person-to-Person, Inc. Before joining Cisco in 1998, Jeanette helped launch push-technology pioneer PointCast, and worked at public relations agency Copithorne & Bellows. Colette Cote. ColetteCote. She’s a rock star on Twitter and also speaks French. Lisa Cramer.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

as well as serving on the Board of Directors at Person-to-Person, Inc. Before joining Cisco in 1998, Jeanette helped launch push-technology pioneer PointCast, and worked at public relations agency Copithorne & Bellows. Colette Cote. ColetteCote. She’s a rock star on Twitter and also speaks French. Lisa Cramer.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Convince & Convert

AUGUST 31, 2010

Those that do have comments, usually have no further comment from the person who left a comment in the first place. The problem is not that people are too infatuated with their “personal brands&# and refuse to engage meaningfully. Here’s what I do see: Blogs that have comments, with little back and forth.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

SEPTEMBER 21, 2010

Best to ask on this point as the past makes the present coherent, and we've identified tremendous benefit from tracking past incidents, especially in matters where a company's reputation hangs in the balance, and harsh critics are able to use past transgressions as fuel to the fire. In control. In control.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

APRIL 8, 2010

Would it work as a marketing and/or presentation device? The Keynote presentation app is very slick. I've been thinking about making it my conference travel/presentation device. Would it work with a i-pen or something like that? Thanks for your post… [link] jaybaer For a 1:1 it could be amazing.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Online Marketing Institute

JANUARY 4, 2011

I may be biased, but if you are client-side and working with consultants advising you on digital but they don’t participate personally – ask yourself: shouldn’t they ? Niche is overrated, personality underrated. Then when you see something relevant – forward it to the right person in the list.

Tactics 40

Tactics PR Planning Buzz 40

Convince & Convert

FEBRUARY 25, 2010

Obviously, ThinkGeek has personality. They wrap every product with personality, plus they seek out some pretty strange stuff that you just can't get anywhere else. However, they've won me over on the personal side. A Valentines day present? I've never purchased anything from ThinkGeek. Jen is the real deal.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JULY 22, 2010

TNT encourages trainees to leverage the power of their personal networks, by providing participants with a personal, customizable microsite for reaching their fundraising goals by getting donations from friends and family. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

Convince & Convert

JUNE 15, 2010

Now you know that person is active on those social outposts. While this integration is intended for personal use, you can utilize it for your business, too. All of your customers on Facebook are presented to you, and you should be able to become their “friends” with a single click. The way you present it, makes sense.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Convince & Convert

JULY 8, 2010

I haven’t seen a recent study on the number of email accounts the average person has, but I’m guessing it’s declined slightly–aside from we crazy online/social marketers who have accounts for every purpose. It lets them know that there's a real person associated with the account. Why is this? Great post.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

MARCH 16, 2010

(great post here on Social Media Examiner on how to methodically grow a Twitter following) But, Twitter alone does not constitute social media, and you’d think it does given all the disproportionate attention being paid to it at conferences and trade publications. link] unruh ann has a point – it's all about the content.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

JUNE 8, 2010

We can take these very accessible tools and figure out how to create a customized mosaic that fits our lives personally – and as business owners, how to market professionally. It's so important to listen and find what opportunities are presenting themselves. Wisely improve the present, it is nike dunk low thine.

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Convince & Convert

SEPTEMBER 21, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

APRIL 22, 2010

Most blogging, video content, Slideshare presentations, Squidoo lenses and content marketing of that type fits into this category. Social CRM (customer relationship management) is the emerging discipline of providing personalized helpful, meaningful service and support using social channels like Twitter (and increasingly, Facebook ).

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

Webbiquity

SEPTEMBER 8, 2010

In a study asking consumers to rate the most influential sources of information for their purchase decisions, 59% said “personal advice from friends or family members,&# followed by 39% search engines, 36% articles in newspapers or magazines, online articles 28%, email 20% and social media 19%. by MediaPost Online Media Daily.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. link] Ryan Armbrust 3 Ways Facebook is Killing Your Website!!!

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167