Industrial Marketing Today

APRIL 22, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The Distribution Trap – How Innovations Become Commodities by Achinta Mitra on April 22, 2010 in Industrial Marketing Strategies , Sales Strategies I read an eye-opening article by Andrew R. Dr. Thomas calls this “The Distribution Trap.”

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Industrial Marketing Today

APRIL 26, 2010

Here’s a short but highly informative slide show that explains how to use content effectively as inbound marketing. Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. Get the free “Step-by-Step Guide to Website (re)Design” now.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

APRIL 21, 2010

. – an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Achinta offers his industrial clients marketing for engineers by an engineer. This white paper aims to change that perception of them. Get the free “Step-by-Step Guide to Website (re)Design” now. Copyright © 2010 Tiecas, Inc.

Budget Programs 60

Budget Programs Education Marketing Budget Lead Scoring 60

Industrial Marketing Today

JUNE 29, 2010

Post these content assets to various distribution sites and increase awareness, drive traffic to your site and build your brand. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Industrial Marketing Today

APRIL 30, 2010

Re-route - Find new and interesting ways to use and distribute your content. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

Planning 60

Planning B2B Marketing Emarketing B2B 60

Convince & Convert

SEPTEMBER 14, 2010

If these are just new channels for the same old marketing tactics, I believe that marketers are missing most of the new opportunities to truly engage and dyamically respond to customer needs and wants (which translates into more conversion/more revenues/more profits). All rights reserved.

Social Media 124

Social Media Work Management Marketing Management Media 124

B2B Marketing Zone Posts

DECEMBER 1, 2010

The Science of Social Media. Content Strategy vs. Content Marketing vs. Inbound Marketing - Junta 42 , November 4, 2010 I had the opportunity to present at Hubspot this week for the New England Content Strategy meetup. B2B strategic marketing consultant’s value proposition. This is up from 16% in 2008.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40