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Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

Which prompted a question by Scott Zosel about how much should you allocate for Social Media in your budget – and so I created the Social Media Budget Ratio (SMBR) post back in 2008 which was good but it lacked historical data like I have now. Take for example your classic white paper. Share this on Facebook. Tweet This!

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YouTube - What is LinkedIn? Part 2

Buzz Marketing for Technology

Added: June 30, 2008. Added: June 30, 2008. A practical example of how LinkedIn works. Added: June 30, 2008. A practical example of how LinkedIn works. Facebook Vs. MySpace (and LinkedIn). LinkedIn Company Profiles | March 20, 2008. SAP Groups on Linkedin June 2008. © 2008 YouTube, LLC.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

For example, if you go create an external facing idea portal but don’t do the hard work to drive process change internally with the functions that own the changes your users want - your idea engine could do you more harm than good. This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized.

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Social Media Success Stories

Anything Goes Marketing

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. For example, our sales team can see my travel plans and perhaps pull me into a prospect meeting if I'm in that area. StubleUpon , Digg , Facebook , Blogger , web 2.0

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The information processing view of humanity

Buzz Marketing for Technology

Ross Dawson, April 7, 2008 3:20 AM US PT. The trip was centered on speaking, client work, and meetings to prepare for the Future of Media Summit 2008. Trevor Cook is just one example of a blogger who writes notes from all of the conference sessions he attends (including his reflections on our Enterprise 2.0 Share on Facebook.

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Best of 2008 (So Far) - Social Media Optimization, Part 1

WebMarketCentral

Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008. How 30 minutes a day can result in 250 inbound links by Search Engine Marketing Exposed Anthony Kirlew , a.k.a.

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2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Reviewing this year's survey results I was surprised that, while B2B marketers experimented enthusiastically with social networking sites (Facebook, LinkedIn) and microblogging (Twitter), social media have yet to create budgetary or business impacts on the marketing mix. Note: this research looks at firms of 50 employees or more only.