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The Role of B2B Marketing is Shifting from Lead Generation to.

Industrial Marketing Today

Organizations are spending considerable amounts of time and money on tracking and measuring lead generation metrics. Organizations are spending considerable amounts of time and money on tracking and measuring lead generation metrics. However, the role of B2B marketers is changing and evolving more into revenue generation.

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Social Media with Email Marketing – is it the Super Combo?

Industrial Marketing Today

link) examined 5Million messages sent out by over 19,000 of their customers who are primarily small businesses and found the following: Including social sharing options in emails increased click through rates by an average of 7.2% I was curious to find out if these trends held true for the industrial sector. All Rights Reserved.

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Successful Industrial Websites Require Part DiY and Part.

Industrial Marketing Today

This guide will walk you through each step involved in creating a roadmap for a successful business Website. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

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Top 10 Clichés to Avoid in B2B Marketing Content

Industrial Marketing Today

I have added two of my own: cutting edge technology holistic approach You can read the complete list at The Encyclopedia of Business Clichés. The use of buzzwords or clichés in B2B marketing content is not a new trend. This guide will walk you through each step involved in creating a roadmap for a successful business Website.

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The 6 essential rules of a website redesign – Ignore them at your.

Industrial Marketing Today

This trend towards lower-cost content marketing is likely to continue well into 2010. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Is it so outdated that you avoid sending prospects and customers to your site? It may be time to invest in your online presence. Resources

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Is Content Curation an Easy Way for Content Marketers to Do More.

Industrial Marketing Today

Instead, I found something on Media Curation, which I thought was close enough: Media Curation is the emerging trend toward creating media content using a mix of machine and human resources. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Copyright © 2010 Tiecas, Inc.

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

Create and deliver useful information such as white papers, industry research and trends and how-to guides for selecting the right solution provider. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Get the free “Step-by-Step Guide to Website (re)Design” now. of Tiecas, Inc.