Convince & Convert

MARCH 25, 2010

Want to print out all your key metrics on one piece of paper, for easy distribution and circulation within your organization? link] [link] Chris Book RT @jaybaer: A Social Media Scoreboard That Works [link] [link] Lynn Sheka RT @arikhanson Interesting… RT @jaybaer: Yea! Social media statistics and reporting, without the hassle.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. Third, if you’re producing content, atomize it and distribute it as widely as possible.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

SEPTEMBER 21, 2010

You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Because so much focus has historically been on creation and distribution of content online, companies often mistake social media outlets as simply another, more social repository for this content.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

AUGUST 18, 2010

Better question: How can we distribute social media knowledge across the entire firm, including ongoing training and knowledge sharing? But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. I agree that a distribution-only approach is viable.

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

APRIL 28, 2010

It would be interesting to see if your Facebook Insights shows an age distribution concentration for your Facebook fans in the 25-44 range). At the same time, word of mouth marketing IS important, and effective. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. If so how do you measure it?

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

APRIL 14, 2010

The best – and most effective – social media programs aren’t based on promotions and message distribution. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Just 2 Letters The difference between “selling” and “helping” is only two letters, but the gap is in reality, much larger. How can I help you?

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

Convince & Convert

SEPTEMBER 21, 2010

Here’s the distribution of number of words in each of these headlines: 5 word headline = 2 posts in top 25 6 word headline = 3 posts in top 25 7 word headline = 8 posts in top 25 8 word headline = 9 posts in top 25 9 word headline = 0 10 word headline = 4 posts in top 25 Clearly, I write longer headlines than many other social media bloggers.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. There has never been any sort of major effort to distribute MySpace broadly across the Web by baking it into other sites, applications or circumstances. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. How can I help you?

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Online Marketing Institute

OCTOBER 1, 2010

Lastly, don’t expect your consumers to be using a variety of social networks and email platforms –they are not evenly distributed, surprisingly, Yahoo has more login than Facebook logins.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Convince & Convert

JUNE 3, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: R.I.P. 3 Ways Facebook is Killing Your Website Why D.I.S. How can I help you? All rights reserved.

Social Media 111

Social Media Media Webinar Metrics Marketing & Strategy 111

Convince & Convert

SEPTEMBER 21, 2010

I'm working on a project right now where we're working with a distribution center that represents about 150 individual local dealerships. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. I completely agree that national companies need to establish a local voice in order to stay relevant.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

APRIL 22, 2010

Content Marketing & Thought Leadership Most often used in a B2B scenario, you create and distribute free information snacks so you can sell paid meals down the road. Someone should write a book about that (oh wait, I am). Someone should write a book about that (oh wait, I am). Your book will be uber timely AND uber needed!!

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

Hubspot

OCTOBER 9, 2012

As Michelle Accardi-Petersen wrote in her 2011 book Agile Marketing , “the old integrated marketing methods don’t work. Additionally, social networking sites like Facebook and Twitter have fostered recommendation systems that increasingly shift the power of information distribution in the hands of non-journalists. 2) Blogging.

Planning 28

Planning Web 2.0 Copyright Viral Marketing 28

Convince & Convert

SEPTEMBER 23, 2010

Patrick O’Keefe talk about it in his excellent book Managing Online Forums (I reviewed it here ). August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. It works for forums and discussion boards, too. It’s Not Easy Being Breezy Talk about being given an inch, and wanting to take a yard.

Social Media 148

Social Media Media Paid Content Webinar Metrics 148

Convince & Convert

SEPTEMBER 20, 2010

Can you imagine an “Illinois Marketing for Dummies&# book? Why is Twitter worth it… it is one of the best ways around to listen to your customers, to pick up trends early, to intercept complaints and resolve them in ways that cause terrific word of mouth wins. link] Imagine an “Illinois Marketing for Dummies” Book?

Twitter 147

Twitter CRM Business Paid Search Agency 147