ClickZ

JANUARY 15, 2021

Brands that have worked with Jivox have saved approximately $642 million from automating this process, with more than $1billion overall return on Investment. Research from eMarketer predicts consumers will spend $709 billion on ecommerce sales in 2020 for a total increase of 19%, the highest spike since 2008. In summary.

eCommerce 114

eCommerce Personalization Paid Search Agency Purchase Intent 114

WebMarketCentral

SEPTEMBER 15, 2008

Put current events in context with news search engine Silobreaker by Pandia Search Engine News Check out this review of research tool Silobreaker, "a different news search service (which) aims to deliver meaning and relevance, not just aggregate and rank news.by tags: online advertising ROI, PPC costs, Web 2.0

Marketing Budget 20

Marketing Budget Web 2.0 Research Paid Search Agency 20

chiefmartech

OCTOBER 30, 2016

Cross-channel attribution (or “multi-touch attribution”) became a popular concept at the time when web analytics had just completed its journey from IT to the marketing department (circa 2008). Was it all along about maximizing return on investment , understanding for “return” a very clear set of short-term measurable outcomes?

Marketing Attribution 40

Marketing Attribution Paid Content Work Management Analytics 40

Single Grain

DECEMBER 6, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% According to Irina Kovalenko of SmartyAds : “Most search-driven manual advertising campaigns (even those performed with professional tools) take into account three or four targets: the keyword, time of day, and location.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145