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How Much Money Has Been Invested In Content Marketing Technology

Marketing Insider Group

In 2014, CBinsights noted that $292M had been invested in content marketing platforms (including ours) from Q2 2013 to Q1 2014, noting that there was a 125% increase in investment money as well as a 47% bump in deal activity from the prior year. Oracle, IBM, NewsCred, Optimizely, Outbrain, Skyword, and Taboola all acquired smaller companies.

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17 Compelling And Highly Usable B2B Marketing Statistics

Adobe Experience Cloud Blog

B2B advertising spend on social media and lead generation sites is forecasted to grow at an annualized rate of 21% and 17% respectively to 2013. Online accounted for 7% of the B2B marketing mix in 2008. This is set to reach 12% by 2013. Source : AMR International B2B Online Marketing Assessment and Forecast to 2013.

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The 5 Stages of Entrepreneurship

Hubspot

Note that you don’t need to write a 37-page business plan or have a 15-year forecast before you begin building your business. Tom Preston-Werner, Chris Wanstrath, and PJ Hyett founded GitHub in 2008 and funded it for four years. Until 2013, intending drivers had to go to a local office to complete some paperwork.

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Frugalnomics in Full Effect: Forrester and Gartner Downgrade IT Spending Outlook

The ROI Guy

Gartner's forecasts, revealed at their annual IT symposium here in Orlando, are the most pessimistic, predicting that the next five years would "represent a period of timid and at times lackluster growth." Overall spending is forecast to rise for IT hardware, software and services to $2.5 trillion in 2011 and climb to $2.8

Gartner 40
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17 Compelling and Highly Usable B2B Marketing Statistics

Online Marketing Institute

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. B2B advertising spending on social media is forecasted to grow at an annualized rate of 21% through 2013. Twitter has the fifth oldest. 75% of small businesses in the U.S. 35% of bloggers are professional journalists.

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Best Social Media Stats and Market Research of 2009

Webbiquity

How Google Trends data can help improve forecasts of the current level of activity for a number of different economic time series. in 2013–while SEO growth will jump from 17.7% from 2006 to 2008. in 2008 versus 2007. Does brain structure give women an edge in social media marketing abilities? Hal Varian.