Anything Goes Marketing

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Does Your Business do Podcasts? It Should

Anything Goes Marketing

If you're team can't come up with any ideas, here are a few to get them thinking: Interview a few of your customers regarding a specific challenge that they faced and how your service/product helped them overcome this. Let your customers do the product plug. For your next case study, consider doing both a written and oral format.

Web 2.0 100
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Lead Generation "Insights". Yeah Right!

Anything Goes Marketing

In the downloadable PDF, they provide 6 lead generation insights for 2007. The goal is educate and keep in touch with a prospect until they are ready to buy your product or service. While I didn't purchase the complete report, I had a look at the executive summary and wasn't impressed until the last few points.