SmartBug Media

MAY 11, 2020

Fresh starts can force new habits for you and other users. Which can go in storage? Which data can you analyze now, and then sunset? What can get off our plates? As you clean out, be sure to: De-duplicate your CRM leads and contacts as much as you can pre-migration. Lead scoring logic (so you can recreate it).

Marketo 66

Marketo De-duplication Marketing Automation Services Landing Pages 66

Martech

FEBRUARY 24, 2022

More and more enterprise marketers are using call analytics platforms to collect, analyze and act upon the growing volume of caller data now being captured from the billions of inbound calls to businesses. Marketers must carefully weigh current analytics needs against future goals when evaluating the return on call analytics investments.

Marketing Attribution 96

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 96

Customer Experience Matrix

JULY 16, 2009

2007), email (Dynamics Direct, 2006), marketing resource management (Nvigorate, 2006), and hosted analytics services (MarkIT, 2005). It’s by no means certain that Techrigy can actually scale up to manage this many individual relationships. Users can also add their own feeds to search.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Litmus

JULY 20, 2021

When you hit “send,” the hard part is over, and you can sit back and wait for the results to roll in so you can judge whether or not the email you sent was successful. What does your email service provider (ESP) or marketing automation platform (MAP) and third-party analytics tools offer you? Here’s what we found.

Webinar Metrics 135

Webinar Metrics Click Rate Deliverability Open Rate 135

PureB2B

MARCH 28, 2017

20 years later, direct marketing was used along with computer processing to target specific segments of the population through direct mail and telemarketing. In 1995, email marketing began and flourished, and when Apple released the first iPhone in 2007, users became even more tightly connected to their mobile devices.

Multi-Channel 62

Multi-Channel CAN-SPAM Telemarketing Ideal Customer Profiles 62

Vidyard

OCTOBER 19, 2016

Whether it’s advancement in technologies through natural experimentation, or simply the desire to meet the demand of ever-increasing complex online processes, our internet speed and bandwidth has continued to rise year-after-year, and with it, our ability to do amazing things online has risen too. YouTube found it.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

B2B Marketing Zone Posts

JUNE 9, 2010

Many can be used together, and some integrate with others to maximize efficiency, tracking and response time. And B2B marketers are constantly looking for ideas they can use to drive more ROI from their events budget. Here are the key areas where Social CRM can be useful -. Customer Analytics. Don’t stop the dialog.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40