Tomorrow People
APRIL 17, 2012
Your business brand is not your logo. Your logo is a big part of it, but it isn’t everything – and here’s why: Your logo is just the start. Your business branding is the message you put out there about your entire organisation. It’s the the style and the format in which you share your goals and activities. Consistency is everything.
Tomorrow People
APRIL 19, 2012
Why rebrand your business at all? It’s a tough marketplace out there, so what’s the point of spending money on a company rebrand ? You don’t care about your competitors. Don’t care about your competitors? Then there’s definitely no point in completing a company rebranding exercise. If you’re not bothered about staying ahead of the competition there’s no need to worry about having a brand that clearly marks you out as the best in your industry.
Tomorrow People
APRIL 16, 2012
It is no secret that earning a subscriber is exciting. Subscribers are often some of the most loyal customers to a company because they receive content right in their inboxes, making it easier to read and harder to ignore. An email message every day or ever week helps to increase visibility and get your brand recognized. Many companies allow for readers to subscribe to a blog, a special promotional newsletter, or other email marketing campaigns full of videos and advice.
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