Honda Gets its Elements in Order With Fun Game
Anything Goes Marketing
SEPTEMBER 30, 2006
Here's an award winning integrated campaign by Honda to promote it's sporty Element. It combined, TV spots, search marketing and even YouTube videos !! The agency that designed the campaign ended up winning an award which isn't too surprising. Why is this campaign so good? It's a great product. Start off with a great product and you're off to a good start It's fun.
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