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Writing on the Web

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Marketing with Videos: What’s Wrong with the Script?

Writing on the Web

The iMotionVideo service allows businesses to write and submit their video scripts, then they format and use actors or voice-overs to turn your script into great video commercials. Since videos are posted to YouTube and other video directories besides their own website pages, their viewers need to know who the commercial is for.

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Content Marketing Challenge: What to Write?

Writing on the Web

A survey of more than 1,000 businesses this past Spring found that “producing engaging content&# is the top challenge for people charged with marketing. Many of the small business clients I consult with have this problem. What do they write to replace the lorem ipsom ? Human faces and eye contact.

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3 Steps to Content Marketing with Blogs

Writing on the Web

So many entrepreneurs and small business still struggle with knowing what to write about, how to write so it engages readers, and how blogs and social media all work together. Are you using video to promote your business? People want to do business with people similar to themselves. Let me know what you think.

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Why Use Twitter, Facebook & LinkedIn for Content Marketing?

Writing on the Web

This ushered in new business success for me and my former partner as The Blog Squad. If you’ve been online for a few years now, marketing your business using the Internet, you probably experienced the same phenomena… all of a sudden you don’t need to be a computer geek to get a site up and start making money.

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How Content Marketing Works on Pinterest

Writing on the Web

However, if you’re in a B2B business or sell services or have products that might be tricky to show off on an image driven site, what to share as part of your content marketing strategy can be a roadblock. Content marketing is a focus for many agencies and businesses alike. Infographics tend to break down complicated studies.