ViewPoint

MARCH 6, 2014

And lastly, the range of rankings in the Forrester survey is extremely close, and may paint a picture of marketer satisfaction that doesn’t reflect reality. Consider: marketers were asked to rank all these various channels on a scale of 5 to 1, with 5 indicating extreme satisfaction with the channel and 1 extreme dissatisfaction.

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

ViewPoint

FEBRUARY 16, 2012

You give customers' a sample providing momentary satisfaction, but not enough for the desire to be completely sated. This design gathers up customers' itches (problems), scratches them (gives answers) yet in incomplete ways. Holding back on providing the full solution is key. The formula is incredibly close to the illegal narcotics trade.

Customer Satisfaction 120

Customer Satisfaction Sample Youtube Social Media 120

ViewPoint

FEBRUARY 14, 2012

Measure before and after team satisfaction. Driving effective, successful collaboration between sales and marketing will drive both sides to feel better about their contribution, the direct line it provides to revenue, and greater satisfaction in their day-to-day execution to achieve those results. Salespeople want to make more sales.

Planning 120

Planning Deliverability Customer Satisfaction Microsite 120

ViewPoint

SEPTEMBER 15, 2015

Marketing’s purpose, however, is to create wealth for its company—create demand—manage the demand—create acceptance in the market place—create a successful sales channel—and create personal satisfaction in building a company by his or her conscious thought.

Paid Search Agency 120

Paid Search Agency Ad Building Companies Work Management 120