7-Step DIY Data Segmentation For Account-Based Marketing
Zoominfo
NOVEMBER 22, 2019
The key to any account-based approach is building a solid sales lead pipeline. In a recent joint webinar, Optimizely discussed their efforts to close Salesforce as a new client by creating a landing page specifically for people with Salesforce.com email addresses. Emphasize the products that have the largest average deal size!
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