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Biznology

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Get your CEO to say Y-E-S to SEO

Biznology

NOVEMBER 23, 2010

If your CEO comes from a marketing background, speak in terms of brand metrics or return on advertising spending (ROAS). Keep the following tips in mind: Speak in your CEO's language. If your CEO has a financial background, put your focus on profits and cash flow (actually, this one's a good idea for any CEO).

SEO 80
SEO ROAS Planning Cost 80
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10 case studies show how web analytics prove ROI

Biznology

SEPTEMBER 7, 2015

The result are: 1) 89% increase in visits from organic search, 2) 75% increase in registrations from organic search, 3) 30% increase in CTR with AdWords, and 4) 124% increase in ROAS with AdWords. KEEN FOOTWEAR : Is an outdoor shoe manufacturing company based in Portland, Oregon.

Case Study 80
Case Study Case Studies Analytics ROI 80
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