Webbiquity

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Six Shortcuts to Grow Your Online Business Fast

Webbiquity

Whether you sell products or services, your business needs to show continuous growth in order to attract investors, new customers and new employees. Having great products or services doesn’t mean much if you can’t get people to check them out and pay for them. Guest post by Cassy Hathaway. Image credit: Akil Mazumder from Pexels.

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Three Crucial Cybersecurity Questions to Ask Before Buying Any SaaS Marketing Tool

Webbiquity

The “freemium” model for software marketing—giving away a limited version of an online software product in order to entice users into paying for a scaled-up or full-featured version—started gaining traction back in early 2013 and really took off over the next 18 months. Guest post by Ayush Trivedi.

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49 Noteworthy Social Networking Stats and Facts

Webbiquity

41% of B2B marketers say LinkedIn is the most important social network they use, and 81% say they use it to help launch new products. Yet just 18% of B2B SMB marketers are using LinkedIn ads (while 75% run ads on Facebook). 81% of B2B marketers use LinkedIn to help launch new products. 18 Facebook Stats and Facts. MarketWatch ).

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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

But given that customers now complete nearly 60% of their purchasing decision before they talk to anybody in sales, B2B marketers today have a huge opportunity to create value by helping move the buyer through the funnel and enable sales pros to focus on what they do best, making them more productive (and reducing COGS).

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How to Create a B2B Buyer Persona – Six Key Dimensions

Webbiquity

Do you sell into the small to midsized business (SMB) market? Another key dimension is understanding the technology environment your product will be sold into. This refers to how your ideal clients prefer to learn about new products and services, and where they go to look for information. Firmographics. Large enterprises?

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Why SEO Is Even More Important For SMEs During Coronavirus

Webbiquity

You can minimize lost sales and business opportunities by making your services and products easy to find and buy online. Among the reasons SEO is important for SMEs during coronavirus are: Increased Online Shopping. More people are staying indoors and choosing to shop online.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Ever feel frustrated and less productive than you’d like to be at work, even though you’re working hard and putting in a ton of hours? companies have integrated social media with their customer service, sales, or product development processes. ” ( Marketing Charts ). There’s a reason for that! eMarketer ).