LeadSloth
SEPTEMBER 8, 2010
If you look at Marketing Automation systems, the best supported CRM system is Salesforce.com. By the way: tomorrow I’m presenting a webinar with SalesFUSION, a Marketing Automation vendor that focuses heavily on Microsoft Dynamics CRM (but also supports Salesforce.com, of course). What does CRM integration mean?
LeadSloth
NOVEMBER 16, 2009
Last week I presented a session at Silverpop’s B2B Marketing University in Atlanta. In my presentation I tried to shed some light on the strong points of either system. For CRM, I focused on Salesforce.com. Luckily, all Marketing Automation systems can be connected to Salesforce.com and often also to other CRM systems.
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LeadSloth
OCTOBER 20, 2010
During their presentation they set up a simple webinar campaign on the fly. Eloqua is also taking a lesson from Salesforce.com’s playbook by making it easier to extend Eloqua with 3rd party applications. Another new product is Eloqua Discover for Salesforce.com. Eloqua Discover for Salesforce.com (click to enlarge).
LeadSloth
MARCH 16, 2009
Salesforce.com integration. ActiveConversion also integrates with Salesforce.com , although using Salesforce is not a requirement. Typically, new leads are assigned to sales person before they are copied to Salesforce.com: the assignment rules are flexible. Website sessions are added to the salesforce.com Lead record.
LeadSloth
AUGUST 27, 2009
5 years ago Salesforce.com was tiny compared to Siebel. LeadSloth will present a session at several of these events. In addition to this general trend, a whole array of software tools is now available to help the savvy marketer. 10 years ago, email marketing was in its infancy. Continuing Education for B2B Marketers.
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