Martech Advisor

JANUARY 24, 2020

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. The course curriculum covers the basics of blogging and storytelling. Modern Copywriting - Udemy.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

The Effective Marketer

JULY 12, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Presenting Effective Charts Are your impressive charts effective? Sounds simple but often times I see charts presented just because they ‘look nice’ or because they show data. Stop doing charts in Excel.

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Awareness, Sales, or Loyalty? They always do.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

MARCH 22, 2012

This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Listen Now.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Listen Now.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Biznology

MAY 20, 2014

Mobile isn’t the future, it’s the present — the mobile web and mobile apps are no longer the dinghies that people use when they’re away from their yacht, their web browser on their PC. Journalists are natural storytellers. Then again, I guess everyone hates marketing, PR, and sales, right?

Paid Content 80

Paid Content Planning Work Management Social Media 80

Hubspot

AUGUST 20, 2020

But when done right, lists posts are great for posts that seek to aggregate tips, tactics, or ideas under a certain topic, and they can result in high-quality content. Examples: The 20 Best Sales Movies of All Time [Updated for 2020]. Format: Features an embedded SlideShare presentation. Plus, people love 'em !

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101