Valasys

OCTOBER 14, 2019

For the sake of convenience, we will primarily be keeping our blog contextual to online reputation management practices. Before the concept of online omnichannel reputation management picked up, companies used to rely exclusively upon offline word-of-mouth-marketing (WOMM).

Marketing Management 58

Marketing Management Word of Mouth Brand Identity Branding 58

Valasys

MAY 8, 2020

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands. Read more on 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

Email Marketing 64

Email Marketing Optimization Campaigns WOMM 64

Valasys

JULY 29, 2019

Focus on Building Strong Brand Equity & on Positive Word of Mouth Marketing (WOMM): The marketers can evoke positive sentiments in the minds of their prospects by positive word of mouth marketing (WOMM). Wrapping It Up. It can be used by the markers to optimize users’ experiences.

Analytics 49

Analytics Marketing AI Work Management WOMM 49

Valasys

JANUARY 17, 2020

According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. & content reflecting on positive word-of-mouth-marketing (WOMM).

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management Multi-Touch Attribution 64

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on Google Algorithmic Update: SEO Best Practices for B2B Brands.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

FEBRUARY 28, 2020

This practice, when kept consistent with each of the buying funnel stages of the individual prospects, helps the marketers in developing a comprehensive strategy to optimize the brand experiences across omnichannel. Read more on Google Algorithmic Update: SEO Best Practices for B2B Brands. In short, the audience centricity matters.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

JULY 12, 2019

This will open up more ideas and doors for creativity and new practices”. Therefore, B2B marketers also need to abide by certain practices to optimize their marketing endeavors. B2B buying has always been a tricky proposition. The marketers should ask the following questions to optimize costs for their marketing operations: 1.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

AUGUST 19, 2019

However, marketers should be wary of using too much keyword stuffing in their content strategies as it is a retrogressive SEO practice. Influencer marketing also triggers positive Word of Mouth Marketing (WOMM), which further bolsters the Return on Investment (ROI) for the marketers.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

DECEMBER 18, 2019

Search Engine Journal : The website was founded in the year 2003 & has been consistently providing the readers with the latest news & best practices employed by the industry experts to scale their businesses. The practical insights enlisted in the blog can help marketers architect an invincible content strategy.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Valasys

OCTOBER 31, 2019

Furthermore, existing customers also serve as brand advocates & leverage Word-of-Mouth Marketing (WOMM) which brings additional traffic on the website. For this competitively benchmarking the niche & following the best practices is the trick to excel at the bottom-line endeavors.

B2B Marketing 49

B2B Marketing Campaigns Ad Building Top of Funnel 49

Valasys

SEPTEMBER 25, 2019

7) Creates a Network for Marketers to Benefit from online Positive Word-of-Mouth-Marketing (WOMM) : Having an efficient content syndication strategy allows publishers as well as brands to benefit from the positive Word-of-Mouth Marketing (WOMM).

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

AUGUST 6, 2019

If your business sales to other businesses you might get sleepless nights thinking over the best practices to amalgamate into your marketing strategies. Employ Word-of-Mouth Marketing: According to a report by Nielsen 92% of the customers prefer recommendations from friends & family over any form of advertising.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 26, 2019

Influencer marketing can be an impactful way for brands to optimize their Returns on Investment (ROI) through positive Word-of-Mouth Marketing (WOMM). . Research from Mediakix reveals that 89% of the marketers state that ROI from influencer marketing is comparable or better than other marketing channels.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Content Marketing 40

Valasys

SEPTEMBER 20, 2019

At, the same time some people understand that while going viral shouldn’t be the end objective for the content marketers, there’s always a chance that sticking around to the best practices for enhancing the visibility of the content & creating relevant content can make the content go viral at any time.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 16, 2019

Besides, Word of Mouth Marketing (WOMM) i.e. reviews about a particular company on several review websites such as yelp.com, as well on the primary domain of a business & reviews about the buying experiences of the customers, also have decisive impacts on the buying decisions of the prospects.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

JULY 25, 2019

Modern websites of businesses, social media channels, blogs, email marketing & content marketing strategies all of these are intertwined & with & guarded by the Inbound Marketing practices. Word of Mouth Marketing (WOMM) is beneficial for both the retention of existing customers as well as for the acquisition of new customers.

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45

Valasys

JULY 8, 2019

.” Client retention, in turn, optimizes the revenue goals of a company as more clients come by means of positive word-of-mouth interactions & positive online reviews. Word of Mouth Marketing (WOMM) is an indispensable advertising tool for optimizing conversions.

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56