markempa

AUGUST 1, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. But as you may already know, generating tons of “leads” doesn’t guarantee sales will follow. « 9 1/2 Ways. If so, what’s the status?

Lead Generation 120

Lead Generation B2B Sales Sales Qualified Leads Top of Funnel 120

markempa

APRIL 5, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. As a lead generation tactic, podcasting is still in its infancy but its expected to be used by many more b-to-b marketers in 2007.

Lead Generation 120

Lead Generation Generation Leads Lead 120

Marketing Insider Group

JANUARY 26, 2021

Unsurprisingly, 46% of B2Bs say they’re paying closer attention to their marketing’s direct impact on sales post-pandemic as well. Shoot for monthly or quarterly evaluations to adjust your tactics and strategies. Every tactic should serve a specific goal by reaching a specific audience with a specific value proposition.

Marketing Budget Creation 321

Marketing Budget Creation Marketing Budget Planning Budget Programs 321

markempa

APRIL 18, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. All to often companies invest in expensive software before they fully understand the fundamental operational processes that it will be supporting.

Demand Generation Agencies 120

Demand Generation Agencies Lead Generation Marketing Automation Services Demand Generation 120

ClearVoice

APRIL 17, 2019

Sometimes inspiration really does strike fast and first, but more likely the reason that the first thing you came up with keeps jumping out is because you personally gravitate to it. We know that Romy and Michelle from the movie didn’t invent Post-Its… But who did? Think past the first thing that grabs you. Go Further.” — Ford Motor.

Paid Search Agency 86

Paid Search Agency Companies Work Management Mobile Advertising 86

Convince & Convert

SEPTEMBER 21, 2010

But I get a lot of questions about why I like particular tools better than others and how I decide to use which, so here’s a summary of my thought process that I hope will help you make a similar decision for your client or your organization. First – What are the objectives? What questions are you trying to answer?

Social Media 157

Social Media Media Paid Content Work Management 157

markempa

APRIL 12, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Closed loop feedback is often touted in CRM software and often relied on to be the single source of sales and marketing collaboration.

ROMI 120

ROMI Lead Generation Work Management B2B Marketing 120