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What It Means to Get Branded Content Right

Content Marketing Institute

Whenever someone mentions the term “branded content,” my mind still drifts back to the original inspiration for my love of the technique: BMW’s The Hire. Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. Click To Tweet. In the name of brand love.

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9 Top Apps for Faster B2B Mobile Payments

Zoominfo

When hearing “mobile payments,” the first technologies to come to mind are probably peer-to-peer apps for consumers, like Venmo and Cashapp. Bills need to get paid, and customers have to have their goods and services. All it takes is a tap or swipe on a touchscreen. The B2B Mobile Payments Landscape.

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9 Top Apps for Faster B2B Mobile Payments

Zoominfo

The B2B Mobile Payments Landscape When hearing “mobile payments,” the first technologies to come to mind are probably peer-to-peer apps for consumers, like Venmo and Cashapp. Bills need to get paid, and customers have to have their goods and services. All it takes is a tap or swipe on a touchscreen.

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3 Scientific Studies With Real Insight Into Social Media

Convince & Convert

It’s no secret: social media marketing has a data problem. Despite a growing number of tools available to measure the ROI of social media, many of the claims made by “marketing gurus” in this sector come from the gut. Let’s take a look. Sales and Facebook, Only the Interactions Matter.

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Yours in Marketing Episode 6 – Starting a Podcast with Adam Posner

Directive Agency

Blake Emal: Welcome to the Yours in Marketing podcast. On this episode today, speaking with Adam, we talk about his time with VaynerMedia and really what kind of a person Gary Vaynerchuk was to him and how it was to work with him. How can it help your personal brand? What are the benefits? How can that help your bottom line?

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NFT Glossary: Every Buzzword in One Place

Single Grain

An airdrop is a crypto marketing strategy that works like a giveaway, but with a few differences. It's a tactic that rewards users who meet certain conditions, such as following their media channels, buying their token or joining a limited waitlist. Dive Deeper: Blockchain Explained: The Ultimate Peer-to-Peer Network.

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Is Netflix a SaaS? 25 Examples of SaaS Companies that Are Rocking It

Single Grain

Book My Free SaaS Marketing Consultation. Dive Deeper: * 8 SaaS Marketing Trends You Can’t Ignore in 2020. * 12 Best SaaS Marketing Tactics for Business Growth. SaaS Marketing Strategy: 12 Killer Ideas to Grow Your Company. * 12 Best SaaS Marketing Tactics for Business Growth. SaaS is not a new concept.