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How to build a competitive analysis report with examples and tools

Sprout Social

Run a SWOT analysis A SWOT analysis helps you evaluate your competitive position by laying out your company’s strengths, weaknesses, opportunities and threats based on all the data you’ve gathered. With that, you’ll get a clear idea of your position based on the SWOT analysis you created earlier.

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Competitive monitoring: tracking the competition to stay ahead

Sprout Social

Step 2: Scope out priorities with SWOT analysis After identifying your competitors, the next step is to conduct a SWOT analysis for each. Compare metrics like engagement rates, impressions and share of voice across multiple sources, like Facebook, X (formerly Twitter), Instagram and more. Want to dive deeper?

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How to Launch a Successful Blog in 12 Weeks: Lessons from Webbiquity

Webbiquity

Link to the new blog from your website, Facebook page, LinkedIn and Twitter profiles, other social networking and social bookmarking profiles, comments you leave on other blogs—anywhere you can create a link. Add your blog name and link to company email signatures and include it in your corporate newsletter or marketing emails as well.

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How to craft successful go-to-market (GTM) strategies for startups

Tomorrow People

You can use the SWOT (strengths, weaknesses, opportunities and threats) framework as a way to gain a holistic view of your organisation. your website, social media posts, newsletters). Social media platforms such as LinkedIn and Twitter are especially popular for B2B organisations. Define your target market and buyer personas.

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How to craft successful go-to-market (GTM) strategies for startups

Tomorrow People

You can use the SWOT (strengths, weaknesses, opportunities and threats) framework as a way to gain a holistic view of your organisation. your website, social media posts, newsletters). Organic social Social media platforms such as LinkedIn and Twitter are especially popular for B2B organisations.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot

Possible paid digital ad channels might be LinkedIn, Google Ads, Facebook, and Twitter. Content will be shared on Facebook, Twitter, LinkedIn, and in weekly newsletter. You’ll have three variables to test: the channel you advertise on, the audience you target, and the message you share. Make a table like this one below.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Why Use Twitter, Facebook & LinkedIn for Content Marketing? B2B Voices ( Trade Youtube Twitter Leads Sales ). Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). June 8, 2010.