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PayPal’s new ad business could be good news for financial marketing

illumin

As mentioned, the new advertising business will include the PayPal Advanced Offers platform which uses artificial intelligence (AI) and the company’s data to help merchants target PayPal users with discounts and personalized promotions. This could spell out opportunities and huge potential for financial services marketing.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. In fact, according to the Salesforce 2015 State of Marketing Report , 66% of businesses now have a dedicated social media team. Social media isn’t something you just do. Great news, right!? Think Beyond B2B.

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SMS marketing is taking over

DotDigital

SMS marketing has often been overlooked when searching for the best marketing communication, with many opting for email or social media marketing instead. These regulations have made people more open to receiving promotional text messages. It’s a text from a clothing brand you bought from once in 2019. The rise of SMS marketing.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

Recap of Social Media Day San Diego: Our thoughts and Reactions. The GreenRope Marketing Team attended Social Media Day SD at the Marriott Marquis and we must say, we were totally in our element. Most of the presenters were extremely informative, yet quite basic on the social media front. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

Recap of Social Media Day San Diego: Our thoughts and Reactions. The GreenRope Marketing Team attended Social Media Day SD at the Marriott Marquis and we must say, we were totally in our element. Most of the presenters were extremely informative, yet quite basic on the social media front. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

Recap of Social Media Day San Diego: Our thoughts and Reactions. The GreenRope Marketing Team attended Social Media Day SD at the Marriott Marquis and we must say, we were totally in our element. Most of the presenters were extremely informative, yet quite basic on the social media front. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

Recap of Social Media Day San Diego: Our thoughts and Reactions. The GreenRope Marketing Team attended Social Media Day SD at the Marriott Marquis and we must say, we were totally in our element. Most of the presenters were extremely informative, yet quite basic on the social media front. By Tatiana Ceresa.