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Four Predictions About the State of SEO in 2017

Webbiquity

As we reflect on the major events in the world of SEO in 2016, web marketers need to evaluate how the changes will impact the SEO strategy through the rest of 2017. The key trend that came out of all of the updates in 2016 is the influence on relevance over authority. Many content marketers fail to treat content like a valuable asset.

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B2B Marketing: Top 100 Twitter Influencers

Onalytica B2B

70% of B2B marketers are creating more content than they did one year ago. This data comes from the 2015 B2B Content Marketing Trends report from the Content Marketing Institute and MarketingProfs. So B2B marketers are furiously creating more content. Top 100 B2B Marketing Twitter Influencers. Ann Handley.

Twitter 100
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The Mum Community: Top 100 Influencers

Onalytica B2B

We were also keen to learn what topics this Mum community care about the most, so we analysed their conversations from 1st January – 16th November 2015 to discover what the key trending topics of conversations were. It was interesting to note how important the topics of food and recipes was to this community. needaphone. lovedbyparents.

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Social Selling 2016: Top 100 Influencers and Brands

Onalytica B2B

of salespeople who incorporated social media into their process outperformed their colleagues. Social media has already revolutionized traditional marketing, and with over 76% of buyers feeling ready to have a social media conversation, it is set to do the same thing for traditional selling. SEO Web Marketing.

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Social Media Marketing: Top 100 Influencers and Brands

Onalytica B2B

The evolution of technology has allowed social media to evolve in parallel. Thus were born bands and artists who gained fame solely due to MySpace marketing (Arctic Monkeys, Drop, Dead, Gorgeous and Jeferee Star, for example). Facebook is currently the most used social media networking website in the world, with 1.5

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Beauty Bloggers: Top 100 Influencers and Brands

Onalytica B2B

Beauty bloggers often help drive online trends, from achieving the perfect Kim Kardashian-esque contour – the 2015 beauty industry buzzword – to strobing (highlighting) which is taking the online beauty community by storm. “Twitter was the first social media tool I used as a blogger to get the word out there.

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Edtech and Elearning: Top 100 Influencers and Brands

Onalytica B2B

A new report by New Media Consortium and the EDUCAUSE Learning Initiative gives a five-year prediction for emerging edtech. Another future trend identified in the report is development within Open Educational Resources (OER), with more instructional materials available for free, and being open in terms of ownership and usage rights.