Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion
WebMarketCentral
AUGUST 1, 2007
Other Viral Promotion Tactics Trade shows – promote your viral content (microsite, video, blog etc.) Spread your viral campaign through direct mail postcards to your house list ads in trade publication print ads. in your booth. Arrange cross-promotion campaigns with partners; another tactic that's tough for start-up companies.
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