ERDM

JANUARY 22, 2019

In short, now is the time to shift to person-to-person (P2P) marketing. To ensure that marketers can scale and operationalise high-quality CX and personalisation, there must be an exchange of deep customer preference data in return for authentic and effective personalisation based on the P2P data. This is known as reciprocity of value.

Ideal Customer Profiles 53

Ideal Customer Profiles P2P Opt-out Enterprise Management 53

Hubspot

APRIL 5, 2021

To understand what peer-to-peer (P2P) marketing is, let's start with an example. Quite the opposite: When done right, influencer marketing is a fantastic opportunity to expand your brand's reach and increase sales. Enter: P2P marketing. And P2P marketing, a form of word-of-mouth marketing , isn't new.

P2P 90

P2P Peer-to-peer Budget Programs Word of Mouth 90

ERDM

JANUARY 22, 2019

In short, now is the time to shift to person-to-person (P2P) marketing. To ensure that marketers can scale and operationalise high-quality CX and personalisation, there must be an exchange of deep customer preference data in return for authentic and effective personalisation based on the P2P data. This is known as reciprocity of value.

Ideal Customer Profiles 49

Ideal Customer Profiles P2P Opt-out Enterprise Management 49

Hubspot

AUGUST 20, 2019

Commercial co-ventures exist when a nonprofit organization makes an arrangement with a business to receive a percentage of sales. Events are a common individual and peer-to-peer (p2p) fundraising method — meaning your supporters (not volunteers) are encouraged to raise money on your behalf. We talk more about these below.

Co-Registration 91

Co-Registration Peer-to-peer Multi-Channel Paid Search Agency 91

Convince & Convert

SEPTEMBER 20, 2010

Twitter gives you the opportunity to make your logo more than a logo, providing compassion, insight, information, and even entertainment in bite-sized chunks. I'm beginning to steer my clients away from Twitter as a brand marketing opportunity. I see Twitter for branding working in only the rarest of examples. link] jaybaer Yep.

Twitter 145

Twitter CRM Business Paid Search Agency 145