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Six Lead Generation Trends to Watch in 2021

Webbiquity

Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns. With strong underlying links between SEO and voice assistants, voice search can effectively be leveraged for generating local leads.

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eLearning 2.0 Technologies and Concepts: Start Pages as Environments for Self-Organized Learners

Buzz Marketing for Technology

Innovate-Live June/July Webcast Schedule. April/May Innovate-Live Webcasts. The Students' Long Tail - Continuation or Trends i. The Students' Long Tail - Continuation or Trends i. The Students' Long Tail. Bulgarian Social Networks. AMICAL 2008 conference echo. ► May. (1).

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Expert Answers to 10 Tough SEO Questions

Webbiquity

The team at Designhill recently brought together five search engine optimization (SEO) experts (well, at least four plus me :-)) for a one hour, deep dive webcast into the most pressing SEO issues of today. You can find the full webcast replay here. Focus on long-tail searches. It’s a great equalizer.

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B2B Hubs Or PPC? Are All Leads Created Equal?

Online Marketing Institute

PPC campaigns provide control through match types , negative keyword screens, selection of keywords based on very specific niches, use of long-tail search terms, and more. Tracking lead source – Another strong benefit of PPC is the traceability of lead source by keyword.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

A Webcast with McGraw-Hill/Platts and the Industry Analysts at Outsell - June 17 at 11 a.m. IT Department. Jeff Jarvis. Jeremiah Owyang. Jevon MacDonald. John Hagel. John Proffitt. John Wallace. Lee Lefever. Les Siegel. Management Theory. Measurement. Messy World. Michael Rosenblum. Michael Skoler. Michael Wesch. Michael Yon. Microblogging.

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6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC

Online Marketing Institute

Test high-volume keywords vs. the tail If you are one of the many, many unfortunate B2B advertisers out there with a limited budget allocated to PPC, try some tests where you limit the scope of your program. Break up the keywords into two sets – high-volume phrase and long-tail phrases.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

Modern buyers might use anything from long-tailed keywords to simple how-to questions while looking for solutions to their pain-points. . The marketers need to do their research before they architect & employ their content strategies to attract & engage with the prospects across diverse channels on the web.