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Customer Experience Matrix

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Companies Scramble to Report on COVID-19 Business Impact

Customer Experience Matrix

Customer Data Platform vendor Amperity reported a less rosy result in its COVID-19 Retail Monitor , which draws data from Amperity’s retail clients. These range from obvious (consumers are accepting more product substitutions in the face of stock-outs) to intriguing (canned goods sales rose twice as much in the U.S.

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Twilio Buys CDP Segment for $3.2 Billion

Customer Experience Matrix

We don’t have public information on pricing of other CDP vendor acquisitions, and in any case Segment is much larger than any other CPD acquired to date.* Twilio: the SendGrid acquisition marked a major movement of Twilio beyond its base in telephone messaging to support a broader range of channels.

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More New Systems Challenge the Marketing Automation Status Quo

Customer Experience Matrix

MindFire Studio grew out of MindFire’s original Look Who’s Clicking software, which is used by more than 1,100 printers and other graphics arts vendors to add personalized URLs to print promotions. Last week’s post looked at newer marketing automation systems that focused on small businesses. per month.