Industrial Marketing Today

JUNE 3, 2010

Situation turns dire until someone within the company gets an epiphany, “Our site is not optimized” > Quick, call in that SEO expert who guarantees first page ranking in Google > Before you know it, you are locked in a 6-month search engine optimization contract. Design in the absence of content is not design, it’s decoration.”

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Convince & Convert

JULY 21, 2010

Basically they can take that gorgeous photo that you paid a photographer to shoot for your product, hotel or client and use it however they want. A Policy of Protection While speaking recently to a room full of ad agency folks, I asked the audience if they had a social media policy in place for their staff. All that stuff?

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

EveryoneSocial

AUGUST 12, 2020

Are people talking about your products or services organically? When people are looking for products or services in your industry, does your company get mentioned as a potential top solution? Previously, share of voice really focused on results from press mentions and then paid advertising , but social media has changed the game again.

Paid Social Agency 69

Paid Social Agency Paid Search Agency Companies Best Practices 69

Buffer

MARCH 13, 2018

As a marketer, storytelling doesn’t just mean telling your audience what your product or service does or what it has done. I encourage you to practice this formula for your own own brand, products, or services. ” I love that. ” I love that. We as marketers are benefiting society at large ! Let’s dive in!

Work Management 111

Work Management Planning Lead Ranking Marketing Management 111

Convince & Convert

JUNE 11, 2010

We have some other craziness planned, too, and we’ll want to bounce ideas off of you, solicit your genius for marketing the book, and all that stuff. But fundamentally, we’ve done very little in response to social media – perhaps the most transformative change of them all. Here are a few options for titles.

Webinar Metrics 125

Webinar Metrics Paid Search Agency Social Media PR 125

Convince & Convert

AUGUST 31, 2010

August 31st, 2010 |Written By: Jay Baer | View Comments Tweet Mitch Joel , whose blog and work I greatly admire, wrote a very interesting blog post recently that bemoaned the lack of conversation in social media. Yet, Mitch doesn’t see it happening in social media. Remember, social media makes big companies seem small again.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

AUGUST 4, 2010

But, one of greatest benefits of social media is that it puts the shortcomings of your operations department in marketing’s lap, and vice-versa. The customers that take you to task in social media aren’t the ones you need to worry about. Because you’re not on the other end of the phone.

Social Media 132

Social Media Media Webinar Metrics Marketing & Strategy 132

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Do You “Like&# Me in Attack Mode? Facebook is waging a three-pronged war on websites.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Do You “Like&# Me in Attack Mode? Facebook is waging a three-pronged war on websites.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Buzz Marketing for Technology

JUNE 20, 2012

This is the era of Social Media. With over a billion consumers offering opinions, sentiments, and insights online, Social Media has in a few short years eclipsed many traditional forms of expression in terms of volume and importance. It’s the era of Social Media for a reason! Optimizing media choices.

Advertising ROI 100

Advertising ROI Lock-In Social Media Lead Ranking 100

Convince & Convert

SEPTEMBER 21, 2010

There seems to be a distinct collection of sessions, parties, and hang-outs for the social media crowd, and then a completely separate collection for developers, entrepreneurs (and of course film attendees). There was no shatteringly impactful takeaway from SXSW 2010, as it seems we’ve entered a (sure to be brief) innovation lull.

Social Media 127

Social Media Media Paid Content Conference 127

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Slow Enough to Succeed in Social Media?

Social Media 160

Social Media Media Webinar Metrics Marketing & Strategy 160