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Swagger: How to Keep It Real and Why Brand Authenticity Matters

B2B Digital Marketer

Businesses are composed of people, and B2B is actually Human-to-Human (H2H) or People-to-People (P2P). She’s turned technologists into creative forces, bankers into storytellers, and has brought a serious dose of badass-ness to boardrooms everywhere. Leslie’s LinkedIn: [link]. ” Episode Links and Resources.

P2P 52
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Content Marketing for Engineers

Industrial Marketing Today

Call it P2P (Person-to-Person) marketing if you will. However, to engage with engineers and address their needs (WIIFM), your marketing content needs to have a different flavor of storytelling. Emerson’s and It’s Never Been Done Before microsite is a good example of powerful storytelling aimed at an engineering and technical audience.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. LinkedIn: The In Academy with Ron Nash. Mr. Nash is not only incredibly stylish with his bright shirts, but he is also extremely knowledgeable about LinkedIn. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. LinkedIn: The In Academy with Ron Nash. Mr. Nash is not only incredibly stylish with his bright shirts, but he is also extremely knowledgeable about LinkedIn. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. LinkedIn: The In Academy with Ron Nash. Mr. Nash is not only incredibly stylish with his bright shirts, but he is also extremely knowledgeable about LinkedIn. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. LinkedIn: The In Academy with Ron Nash. Mr. Nash is not only incredibly stylish with his bright shirts, but he is also extremely knowledgeable about LinkedIn. By Tatiana Ceresa.

article thumbnail

Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. LinkedIn: The In Academy with Ron Nash. Mr. Nash is not only incredibly stylish with his bright shirts, but he is also extremely knowledgeable about LinkedIn. By Tatiana Ceresa.