Valasys

AUGUST 14, 2020

Use tools such as Google Analytics for reviewing how your content is performing. Employ social media listening tools such as Hootsuite. Use social tools to communicate with your customers. Include new tools, goals, and plans in your social media calendar. (alt – Typical social media optimization flow).

Social Media 84

Social Media Effectiveness Media Cost Per Click 84

Buzz Marketing for Technology

SEPTEMBER 23, 2008

No doubt very useful and very powerful when they come together (I read this as an agency mixed with a lead nurturing platform that can track ROI!). So that means they integrate things like blogs, podcasts, wikis, forums into a “Hive” (one could say mashup here). One of their customers is Serena Software.

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

WebMarketCentral

DECEMBER 6, 2007

Divide this into three sections—strategies, tactics and tools. Marketing & PR Tactics Tactics specify how the identified marketing and strategies will be implemented, and how the tools that will be identified in the next session will be used to support the stated marketing and PR objectives. That ought to get you started!

Planning 20

Planning Marketing Plans Paid Search Agency Banner Ads 20

Hubspot

DECEMBER 30, 2011

It provides free licenses and other legal tools to mark creative work with the freedom the creator wants it to carry, so others can share, remix, use commercially, or any combination thereof. Disqus - Disqus is a comment system and moderation tool for your site. Some social media monitoring tools measure sentiment.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

JUNE 30, 2009

There are so many scenarios out there, and so many lead-gen tools available that it should be possible to craft an effective program. We Marcom types exist to make things clear, and to facilitate the implementation of tools. Outsiders can refocus us, bring opportunities into the light, and wake us up. Do what works for you.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

APRIL 26, 2013

Not only can your blog help you bring in qualified visitors that you can convert into leads; it can also be a powerful lead nurturing tool. Here are some great ways to start using your blog as a tool to nurture your existing leads. 11 Smart Ways to Nurture Leads With Your Blog.

Top of Funnel 28

Top of Funnel Business Blogging Marketing Automation Services Sales Qualified Leads 28