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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation. Wrapping It Up.

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How Brand Advertising is Beneficial for B2B Marketers

Valasys

The usual process of capturing leads by brand advertising & content marketing is multiplied exponentially if Account-Based marketing is used in conjugation with general content marketing. According to a report from ITSMA almost 85% of the marketers measuring ROI state that ABM outperforms other marketing investments.

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4 Ways to Transcend Your Lead Generation Endeavors to Outlast Your Competitors

Valasys

Along with customer loyalty follows the repeat purchase cycles, increased after-sales services, and acquisition of new leads through positive word-of-mouth-marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

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Top 10 Essential Triggered Email Marketing Campaigns for 2020

Valasys

The extended benefits of triggered email marketing campaigns include: Lead Nurturing Delighting your customers to inspire brand advocacy and positive word-of-mouth-marketing (WOMM) Improvement in Customer Retention Reduced time on sending operational and Repetitive Emails, & Building Brand Equity.

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Three Ways to Optimize Your Email Marketing Campaigns

Valasys

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands. Read more on 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

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AI for B2B Marketing: Roadmap for 2020

Valasys

They also inspire positive Word of Mouth Marketing (WOMM) by reflecting on the customer-centric approach of the marketers rather than a sales-driven perspective. Follow Us on LinkedIn: Follow Us on Facebook: Contact us to craft your brand identities, optimize the ROI goals & scale-up the business bottom-lines.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

Marketers need to employ influencer marketing strategies to optimize their omnichannel content strategies for better Return on Investment (ROI). Influencer marketing also triggers positive Word of Mouth Marketing (WOMM), which further bolsters the Return on Investment (ROI) for the marketers.