article thumbnail

How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Scaling up personalization, to streamline sales helps customers sail quickly through the sales cycle, resulting in optimized the sales conversions. Using personalization, to streamline sales cycle isn’t something new in a data-driven marketing world. According to a report by Loyalty360.org

article thumbnail

10 Powerful B2B Marketing Strategies to Optimize Sales Conversions

Valasys

To optimize sales conversions, marketers need to optimize the influx of quality leads. To optimize sales conversions the prospects can be fed with segmented content resonating with the interests of the prospects. Nurture Leads into Sales : Marketing automation & CRM tools can help optimize sales conversions.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Build Customer Loyalty with Content Marketing

Valasys

The straightforward ramifications of content marketing include attracting & engaging the prospects along with the sales cycles & ultimately driving sales conversions. At least, this is what the marketers think of in first place & this is where the majority of the marketers align their focus on.

Loyalty 72
article thumbnail

Why should you opt-in for B2B Contextual Marketing?

Valasys

This includes the information about their current location & intent data, their demographic, psychographic, firmographic & fit-data insights & other information about their research methodologies & the channels opted-in for researching about their buying preferences. Our services viz.

Opt-in 45
article thumbnail

10 Tips for B2B Marketers to Excel at Customer Experience Management (CXM)

Valasys

CXM is a goal equally important to marketers as the sales endeavors & runs simultaneously to the sales cycle optimization process. The segmentation can be done on the basis of demographic, technographic, firmographic, psychographic, intent-data as well as on the basis of the fit-data.

article thumbnail

How B2B Marketers can stay close to their Customers

Valasys

The realm of personalization extends to delivering the prospects with highly-tailored pieces of content based on their demographic, firmographic, psychographic, techno-graphic and ‘fit-data’ as well as based on their intent-data obtained from the website analytics as well as from the third-party sources.

article thumbnail

10 Simple Reasons Why Your Lead Nurturing Strategy Isn?t Working

PureB2B

To get there, you’ll need to be proactive about nurturing each step in the sales conversion process. Lead nurturing is the process of sending relevant content to your leads. As they continue through the process, they are driven down your sales funnel to the point where they’re ready to make a purchase decision.