TrustRadius Marketing

OCTOBER 1, 2018

In an age where inbound marketing has taken over, it is almost impossible to find a software or influencer who does not have a blog. The first 7 are personal and consulting blogs, followed by 7 software companies with blogs dedicated to the B2B space. B2B Lead Blog is all about- you guessed it- leads. Wordstream.

Paid Content 40

Paid Content Marketing Automation Services Work Management B2B Thought Leadership 40

Optinmonster

JANUARY 14, 2024

Do you want to find out the best digital marketing tools in 2024? Given the pace with which the online industry is booming, having the best marketing tools at your disposal is now more important than ever. It offers a user-friendly interface and powerful features to optimize website content for search engines.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Vidyard

FEBRUARY 22, 2016

By using personalized videos within email and content marketing campaigns: Act-On increased video engagement by 182 percent and time-on-page by 62 percent Cetera Financial Group saw a 600-percent increase in email click-through rates Lenovo boosted click-through rates by 4.5 Video by itself helps their messages get noticed.

Video Marketing 50

Video Marketing Personalization Conversion Marketing Automation Services 50

Vidyard

FEBRUARY 22, 2016

By using personalized videos within email and content marketing campaigns: Act-On increased video engagement by 182 percent and time-on-page by 62 percent. For marketing automation provider Act-On, personalizing its videos resulted in more recipients actually viewing the content. Video by itself helps their messages get noticed.

Video Marketing 50

Video Marketing Personalization Conversion Marketing Automation Services 50

Vidyard

FEBRUARY 22, 2016

By using personalized videos within email and content marketing campaigns: Act-On increased video engagement by 182 percent and time-on-page by 62 percent Cetera Financial Group saw a 600-percent increase in email click-through rates Lenovo boosted click-through rates by 4.5 “Video by itself helps their messages get noticed.

Video Marketing 50

Video Marketing Personalization Conversion Marketing Automation Services 50

Optinmonster

JANUARY 14, 2024

Do you want to find out the best digital marketing tools in 2024? Given the pace with which the online industry is booming, having the best marketing tools at your disposal is now more important than ever. It offers a user-friendly interface and powerful features to optimize website content for search engines.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Adobe Experience Cloud Blog

DECEMBER 3, 2009

Check out our Definitive Guide to Lead Nurturing which provides you a worksheet to map this out). Lead nurturing and lead scoring are key to B2B marketing success. searchcircus : "Lose complete control of your marketing," says David Meerman Scott Search Circus says, Awesome wisdom, David!

B2B Marketing 48

B2B Marketing Buyer Personas B2B Lead Scoring 48

Adobe Experience Cloud Blog

FEBRUARY 12, 2014

If not, take a cue from a marketer: it’s time to do some research. Marketers conduct buyer research by using marketing automation to track online and offline behaviors, or by conducting interviews/surveys with customers and prospects. Make him/her laugh – send a meme or a funny YouTube clip. Modern Marketing'

Planning 48

Planning Advertising Agencies Multi-Channel Buyer Personas 48

Adobe Experience Cloud Blog

MARCH 8, 2010

marketo : Great pic from the sales 2.0 Are you using targeted social media for lead generation? Deliver results (Vendors and service providers.). kapriforce : Majority of internet access will come from a mobile device currently Facebook & YouTube 50% of internet traffic. Demand results of Sales 2.0

Salesforce.com 48

Salesforce.com Marketing Automation Services InsideView Demand Generation Agencies 48

Webbiquity

JANUARY 10, 2023

As marketing has gotten more complex, marketing pros have had to embrace a wide variety of sophisticated tools to remain competitive and meet customer expectations. These 10 marketing software solutions help to streamline marketing campaigns through automation and advanced functionality. Monday.com.

Marketing Automation Services 294

Marketing Automation Services Budget Programs Enterprise Management Work Management 294

Adobe Experience Cloud Blog

NOVEMBER 11, 2008

There is an amazing amount of great content about B2B marketing out there, ranging from trends in demand generation to best practices in lead nurturing, lead scoring, and landing page optimization to how to buy and select marketing automation systems. Seven Lead Nurturing Tools and Resources.

Budget Programs 48

Budget Programs Marketing Automation Services Resources Marketing Budget 48

Adobe Experience Cloud Blog

FEBRUARY 22, 2012

The same is true for targeting executives; most CxOs are not spending their time reading blogs and watching YouTube videos, so you’re not going to reach them by producing content meant to be found online. We call this the Inbound Marketing Multiplier. How does marketing automation fit in? . Always a good idea.).

Inbound Marketing 48

Inbound Marketing Work Management Marketing Management Marketing Automation Services 48

Vidyard

OCTOBER 20, 2015

In addition to creating killer content, they are paying attention to engagement data, integrating with other marketing and sales tools, and driving real results for their businesses.” It also increased traffic to Hootsuite’s YouTube channel, blog and Sign Up pages. Its holiday video averaged 80 percent viewership.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 20, 2015

In addition to creating killer content, they are paying attention to engagement data, integrating with other marketing and sales tools, and driving real results for their businesses.” It also increased traffic to Hootsuite’s YouTube channel, blog and Sign Up pages. “But what’s really exciting is that they aren’t stopping there.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 20, 2015

In addition to creating killer content, they are paying attention to engagement data, integrating with other marketing and sales tools, and driving real results for their businesses.”. Here are the winners and finalists in each VMA category: Video Marketing Impact Award. Finalists: Invoca, Xenex Disinfection Services LLC.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Adobe Experience Cloud Blog

AUGUST 17, 2011

by Carol Fox The changing nature of buyer behavior, particularly in today’s online jungle, is a challenge that B2B marketing and sales teams must address with dynamic strategies and flexible mindsets. Buyers are no longer dependent upon vendors to inform their purchasing decisions. Third Parties First, Vendors Last.

Peer-to-peer 48

Peer-to-peer Work Management Lead Scoring Lead Ranking 48

Single Grain

JANUARY 15, 2020

Content marketing costs 62% less than traditional marketing and delivers 3x as many leads. Marketers who prioritize blogging efforts are 13x more likely to see positive ROI. Lead-nurturing emails get as much as 10x the response rate compared to standalone emails. 3) Create High-Value Lead Magnets.

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

SnapApp

DECEMBER 22, 2016

Inbound Marketing Agents. Inbound and content marketing are the focuses of this blog. They teach you about the most effective marketing tools, share their must-reads, and much more. They have topics about how to use influencer research in the best ways possible and what some of the best tools are for influencer marketing.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48