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TOP 15 Content Marketing Agencies in South East Asia

Outgrow

iProspect Indonesia. iProspect is a global marketing agency and caters to some of the best brands around the world. iProspect Indonesia follows a data-driven approach to content marketing. Case Study: To make football the most played sport by women in the European countries, UEFA launched the #WePlayStrong campaign in 2016.

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Data Privacy Marks the End of Digital Feudalism

Content Standard

iProspect and Microsoft’s 2021 In Brands We Trust study revealed that while nearly half of marketers (49%) believe they offer fair value in exchange for consumer data, only 15% of consumers feel they’re actually getting good value in return. But the rest of you have work to do.

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4 Key B2B Mobile Marketing Takeaways from #SESNY

KoMarketing Associates

85% of visitors look at the top 2 AdWords results ( iProspect Study ): For PPC, build out separate mobile campaigns for keyword targeting and ad development. Mobile searchers are looking for “ instant gratification ” (call, buy, or download now) and want to see 1-click actions. Keep It Simple & Back to the Basics.

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Banner Ads Work; Really

NuSpark Consulting

Here’s a study from IProspect and published by Emarketer showing user behavior from banner ad exposure. There are a number of studies that support the relationship between display and search, confirming that the combination increases product interest and branded search lift.

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MarTech Europe agenda posted — alpha rate expires next week

chiefmartech

The pace of marketing technology innovation continues to accelerate, and as this latest study reveals , understanding how to manage marketing technology has become one of the most important skills for senior marketers to be successful.

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Best Search Engine Marketing Tips of 2009, Part 2

Webbiquity

Kevin Lee reports on a study showing that search increases brand awareness by 6% or more, and points out that, because PPC search marketers pay only for the click, the lift in branding due to the sponsored link is free. Study Confirms Display Ads, Paid Search Work in Concert by MediaPost Online Media Daily. by Search Engine Journal.

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Marketer’s Guide to Blending Search and Display

KEO Marketing

iProspect ). A study conducted by Microsoft found that display drove nearly two-thirds more Top-of-Mind Awareness than Search, while Search was better able to provide more “meaningful information.” ( Specific Media ).

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