Customer Experience Matrix

AUGUST 29, 2013

It’s easy to exclude companies that provide basic B2B lists ( D&B , Data.com , Netprospex , ZoomInfo , etc.) This group includes InsideView , OneSource , SalesLoft and LeadSpace. Most clients have multiple profiles for different products or customer segments. since they’re clearly in a different business.

Lead Ranking 120

Lead Ranking Lead Scoring Marketing Automation Services Ideal Customer Profiles 120

Biznology

DECEMBER 31, 2014

Early examples of this exciting new trend in prospecting were Jigsaw, a business-card swapping tool that allowed sales people to trade contacts, and ZoomInfo, which scrapes corporate websites for information about business people and merges the information into a vast pool of data for analysis and lead generation campaigns.

Marketing Automation Services 80

Marketing Automation Services Lead Ranking Tools B to B 80

Biznology

JANUARY 23, 2013

Business lists can be divided into four general types: Compiled files assembled from directories, the Internet, or other public and private sources, by such suppliers as D&B, InfoGroup, Data.com, NetProspex and ZoomInfo. Companies such as InsideView and Leadspace are developing solutions in this area.

Acquisitions 80

Acquisitions B2B Marketing Salesforce.com Work Management 80

Engagio

APRIL 23, 2018

In the process, sales and marketing associates waste time and resources pursuing sales with companies that don’t fit well with your business and its product offering. Reason for purchasing your product. Without a strategic focus, your company runs the risk of trying to be all things to all people. Piece Together the Puzzle.

Account Based Marketing 59

Account Based Marketing Ideal Customer Profiles Profiling Top of Funnel 59

chiefmartech

APRIL 11, 2016

Across software categories like predictive analytics, sales & marketing intelligence, and ad serving & retargeting, ABM is impacting vendor positioning, marketing campaigns, and even product roadmaps. Anna Fisher , Director of Marketing at ZoomInfo. This list may be ranked in order of priority, urgency, or interest.

Account Based Marketing 40

Account Based Marketing Ideal Customer Profiles Buzz Enterprise Management 40

TrustRadius Marketing

MARCH 16, 2022

10 Free trial Rollover of unused credits Fewer contacts on monthly plan No chat support for Basic plan No free version ZoomInfo Custom pricing provided upon request 8.3/10 10 Free trial Rollover of unused credits Fewer contacts on monthly plan No chat support for Basic plan No free version ZoomInfo Custom pricing provided upon request 8.3/10

Marketing Automation Services 98

Marketing Automation Services Pricing Price Budget Programs 98

TrustRadius Marketing

MAY 31, 2022

With more engagement and brand awareness, customers will be more likely to see your product as a solution to their problems. Rapid innovation in many fields also tends to shorten product life cycles. This is where product intelligence comes in. This will give you a strong basis for comparison with your products. .

Enterprise Management 98

Enterprise Management Marketing Management Marketing AI Planning 98

Televerde

JANUARY 28, 2020

Here are some examples of the best places for your SDRs to gather insights: ZoomInfo. InsideView. They’ll get to know their target accounts so deeply they’ll be able to craft messaging that hits home with prospects. DiscoverOrg. From there, they’ll have a list of assigned accounts to go after. Next up, talking to people!

Account Based Marketing 10

Account Based Marketing Demand Generation Allocation InsideView 10

TrustRadius Marketing

MARCH 23, 2022

10 Free trial Rollover of unused credits Fewer contacts on monthly plan No chat support for Basic plan No free version ZoomInfo Custom pricing provided upon request 8.3/10 10 Free trial Rollover of unused credits Fewer contacts on monthly plan No chat support for Basic plan No free version ZoomInfo Custom pricing provided upon request 8.3/10

Marketing Automation Services 52

Marketing Automation Services Pricing Price Budget Programs 52

SalesIntel

AUGUST 16, 2021

InsideView. InsideView has one of the most comprehensive feature sets, with solutions for territory planning, account-based selling, and sales cycle acceleration—it even supports social media selling. InsideView’s Go-To-Market Decision Engine assists you in identifying growth prospects for your business.

Sales Management 52

Sales Management Top of Funnel Bombora InsideView 52

LeanData

MARCH 25, 2021

Over the last few years, a best-in-class tech stack has emerged to make SDRs as productive and efficient as possible. This begs the questions, “ What do high growth companies know that laggards do not, and can one tool make a big difference in supercharging the productivity of your SDR? ” The SDR Tech Stack.

Work Management 96

Work Management Marketing Analytics Tools Marketing Management InsideView 96

Customer Experience Matrix

AUGUST 18, 2016

This meant I had to cover many different topics in my research, drilling into different sets of details for different kinds of products. What made it challenging wasn’t just gathering detailed information on 40 vendors but the variety of the vendors serving ABM needs. Hopefully the result is worth the effort.

Work Management 120

Work Management Marketing Automation Services Marketing Management Account Based Marketing 120

Customer Experience Matrix

SEPTEMBER 19, 2013

These systems compete with non-CDP products which also add or enhance prospect records but do not maintain a database with their clients’ customers. These include Web scanning systems such as InsideView , LeadSpace , and SalesLoft , and general data compilers including NetProspex , Demandbase , Data.com , ZoomInfo , and OneSource.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120

Customer Experience Matrix

AUGUST 19, 2016

Number of Sub-Functions Number of Vendors 1 11 2 14 3 8 4 4 5 3 6 0 This is even truer when you recognize that the sub-functions themselves are very broad categories, so vendors who qualify for the same sub-function may be delivering significantly different products. Somebody has to create your messages.

Work Management 120

Work Management Marketing Management Marketing Automation Services Account Based Marketing 120