WebMarketCentral

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Best of 2007: SEO Analysis Tools

WebMarketCentral

Website Grader from HubSpot This free SEO tool measures the marketing effectiveness of any website. It not only analyzes meta tags, but also uses the same spider technology as search engines spiders to give you an overall rating of on-page SEO efforts.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

Pricing starts at about $300 per month. VisitorTrack service provides robust geo-targeting (so you know exactly where visitors are coming from) and email notification, but it's biggest strength is detailed and customizable reporting capability. Contact names are available free through LinkedIn or on a pay-or-play basis from Jigsaw.

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Genoo Aims to Shake Up Marketing Automation Space

WebMarketCentral

Companies evaluating established providers such as Marketo , Eloqua , Silverpop's B2B Engage and HubSpot would be well-advised to check out a relatively new contender as well— Genoo Marketing Automation. Pricing starts at $199 per month for a single user and microsite, with no limit on the number of leads in the account, plus $8.50

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Best of 2008: Cool Web Tools, Part 2

WebMarketCentral

Clicky While there are lots of website analytics programs out there, Clicky combines powerful functionality with affordable pricing in a way few others can match. While this tool would benefit from more attractive pricing (you can only make 30-second videos for free) and better controls, it's worth checking out and playing with.

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