B2B Marketing Traction

FEBRUARY 14, 2013

It turns out other marketers had this topic ready for Valentine’s Day, and no one did it better than Hubspot. Have an opinion. You see, in the rush to get on social media and connect, many marketers are behaving badly. Instead of sending valuable, helpful content, they are spamming their customers and prospects. Be original.

Inbound Marketing 100

Inbound Marketing CAN-SPAM Sample Hubspot 100

B2B Marketing Traction

JUNE 6, 2014

Most seem to concur that a good post answers a question or completes a thought or opinion with supporting information and is as long as it needs to be. Corey Eridon from Hubspot , John Rampton on Forbes , and Neil Patel ( Quicksprout ) all wrote about this. I think the biggest dangers in longer blog posts are 1.) rambling, and 2.)

Opinions 100

Opinions Blogger Stats Paid Search Agency 100

B2B Marketing Traction

APRIL 5, 2013

It is a place to add value, have conversations, and express opinions, even if you disagree. I thought Mike Volpe made some good comments on this event in a recent Hubspot Weekly Marketing Update , available as a podcast or online as a video. Social media is not a place to express anger or admonish people publicly.

Social Media 100

Social Media Media Wikipedia Conference 100