KoMarketing Associates

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11 Indispensable B2B MarTech Solutions Cybersecurity Marketers Actually Use

KoMarketing Associates

Mutiny allows marketers to easily personalize websites, from identifying inbound site visitors to serve them the most relevant experience to allowing you to create 1 to 1 personalized pages for target accounts. HubSpot is a CRM platform widely used by B2B marketers. Justina Logozzo, Senior Marketing Manager, Website at Alation.

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15 Key Statistics Designed to Guide Successful B2B Content Marketing Programs

KoMarketing Associates

So it’s critical to take the time to create a strong content marketing strategy that can deliver relevant content to your audience. Why This Stat is Important: Having an allocated budget for content creation is critical to being able to produce relevant and engaging content for your target audience. State of Marketing Report 2021.

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6 Free Cross-Training Ideas for B2B Digital Marketers

KoMarketing Associates

I find I retain more information when writing things down in addition to listening. Some of the more common certifications, both free and with commercial license, relevant for B2B digital marketers in particular: Google Digital Marketing Certifications. HubSpot Academy Inbound Marketing Certification Course.

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8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

Why it’s great: The Inbound Marketers group is run by a team of HubSpot members providing guidance on tactics, tips, and best practices around all facets of inbound marketing. B2B Technology Marketing Community. Search Engine Land. Final Thoughts. Consider your own alumni network, industry affiliations, and vendor-specific resources.

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20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

The profile shows information about the web server, hosting providers, content management systems, and much more. AdWords Editor is a free tool offered by Google that allows you to download your paid search campaign information, make changes with editing tools, then upload the changes to AdWords. HubSpot Sidekick. What is it?

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32 Influential B2B Social Media Profiles (People) to Follow on Twitter

KoMarketing Associates

The information and references shared are invaluable for developing one’s own social strategy. Here are 32 Twitter users that we rely on for B2B social media recommendations and information: Artillery Marketing (Douglas Burdett) (@ArtilleryMarket) : “B2B marketing agency principal. Twitter is one solution.

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112 Google Ads Callout Extensions Examples for B2B Advertisers

KoMarketing Associates

Google Ads extensions are a no brainer when it comes to adding extra information and benefits to ad copy in search engine marketing campaigns. It is important to evaluate the relevancy the callouts have to new campaigns, content or applicable to show at any time of the day. HubSpot Partner. Not really. Call Us At 123-456-6789.