How B2B Marketers Sabotage the Power of Case Studies to Generate Demand
NuSpark Consulting
JANUARY 15, 2016
“ People are often bored or put off by facts, but they never tire of hearing stories ” — Jay Conrad Levinson, Author “Guerilla Marketing” series of books. Even though the underlying structure might be essential to a good novel, it’s not presented in such a bare bones manner. Most are mind-numbingly dull. Why Case Studies?
Let's personalize your content