Chris Koch

SEPTEMBER 15, 2014

Perhaps it has to do with the flexible style of governance that has been in place since the beginning. Each tribe has the freedom to govern itself, yet there is a Grand Council of 56 (that number has never changed) Hoyenah (chiefs) or Sachems that confers about issues that concern the league as a whole. Why Can’t Companies Do This?

De-duplication 100

De-duplication Paid Search Agency Companies Wikipedia 100

Chris Koch

APRIL 8, 2011

The company I worked with this week no longer has that problem. Most B2B companies I work with are much farther ahead with internal social media efforts than with external. Basic social media governance has been established. Internal social media is thriving.

Social Media 100

Social Media Media Paid Search Agency PR 100

Chris Koch

APRIL 22, 2011

ITSMA’s social media research (free excerpt available) shows that marketing is responsible for monitoring social media and for training, governing, and supporting the organization in using social media. They were the only C-level executives involved in all the efforts to rethink the ways that companies did work across the entire organization.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Social Media 100

Chris Koch

AUGUST 7, 2009

For example, we’ve long thought that CIOs in smaller organizations are hamstrung by a lack of discretionary budget to work with, small staffs, and a lack of access to the CEO in the business. Since I did the original archetypes work at CIO, they’ve morphed a little bit. We came up with some interesting insights.

Planning 100

Planning Segmentation Work Management Gartner 100

Chris Koch

AUGUST 7, 2009

For example, we’ve long thought that CIOs in smaller organizations are hamstrung by a lack of discretionary budget to work with, small staffs, and a lack of access to the CEO in the business. Since I did the original archetypes work at CIO, they’ve morphed a little bit. We came up with some interesting insights.

Planning 100

Planning Segmentation Work Management Gartner 100

Chris Koch

JUNE 5, 2009

In the court of public opinion, customers make a decision about whether the company as a whole is to blame for the crisis or whether the crisis was the work of a few rogue individuals acting outside the norms of behavior. Marketers should focus on getting that message out, not directly but through the media in as controlled a way as they can.

Paid Search Agency 100

Paid Search Agency Companies Work Management Ethics 100

Chris Koch

MAY 5, 2014

Patents were first invented by the Venetians back in the middle ages to stimulate the wild-haired inventors (in this case glass makers) to invest the kind of obsessive energy required to create new things by protecting them from copycats and by giving them a financial reward for their work.

Copyright 100

Copyright Distribution Youtube Internet Marketing 100