37 facts on the future of Social Selling vs. Cold Calling
Biznology
DECEMBER 22, 2014
Customers don’t want to deal with salespeople until they are 70% down the path of the buying process (source: HubSpot ). 60% more expensive per lead than other methods (source: HubSpot ). 7 people in the average firm of 100-500 people are involved in a buying decision (source: Gartner). And that’s now.
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