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Age of SGE: How Will AI Affect Search Traffic in the Next Decade?

Top Rank Marketing

When in use, SGE will provide an “AI-powered snapshot” of information requested in a query at the top of the resulting search engine results page (SERP). This owes in part to AI and changes to the makeup of SERPs, but it also relates to evolving habits of users (e.g. Other publishers and SEO experts are less concerned.

Traffic 67
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11 (of the) Best SEO Tools and Keyword Research Guides of 2012

Webbiquity

Derek Edmond presents a categorized list of tools for on-page SEO analysis, keyword research, content generation, social media profile link info, competitive analysis, link diagnosis and other functions, then addresses SEO tools for Asia and takes an in-depth look at Bing Webmaster Tools. Bing Offers Up a Free Link Graph by SEOBook.

Keywords 100
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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

B2B SEO refers to getting your business site ranked higher in the SERPs in order to drive more traffic and sales to you. The way you do this is via content creation, content marketing, link acquisition, and UX optimization of your website. Lastly, look at the “Searches related to” section at the bottom of the SERPs. TrustRadius.

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The Ultimate Guide to SEO in 2018

Hubspot

This is a process that search engines use to determine where to place a particular web page in SERPs. With high visibility, your domain is prominent in SERPs. Forrester revealed that 60% of customers do not want any interaction with salespeople. Source: Forrester Research. Link Building. Visibility.

SEO 101
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The Trials and Tribulations of the SEO: A Marketing Fable—Part One

Content Standard

Two years later, and after numerous smaller algorithmic updates, Google will introduce yet another core ranking update: Penguin —this time aimed at punishing SEOs for unnatural linking practices—buying links, keyword-heavy linking, and links on overly-optimized anchor text. Chapter Three: The Mighty SERP.

SEO 54
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How to Distribute Your Branded Video Content with the PESO Model

Brandpoint

Link building & SEO. According to research by Forrester, a video is 50 times more likely to appear on the first page of Google than a traditional page. The algorithm has updated over time to favor visual content and has begun to include video results at the top of SERPs as the search engine has evolved.

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What is Organic Marketing?

Conductor

Good SEO practices will help you rank higher in the SERP, ensuring your content is shown to people who are genuinely interested in it, which will in turn, increase your CTR. Paid search results appear at the top of the SERP and are often labeled as “ad” or “suggested” in their listing.