3 Articles match "Link Building","SERP"

The Latest from the B2B Marketing Community

Tuesday, May 18, 2010
Web pages are more often directly linked to by other sites vs images or video, so it makes sense to start optimizing a B2B site’s web pages. How many pages are actually getting indexed and included in SERPs by search engines? Some content types deserve focused keyword optimization and link building attention.
 
Monday, July 20, 2009
Keep this one in mind when you decide whether to fight a pitched battle for #1 placement on a high-traffic SERP. What's in A Name? by MediaPost Online Publishing Insider Kory Kredit explores the inexact science of business naming, from descriptive ( AdBuyer.com ) to ont-quite-real words ( Aquisio ) to misspellings ( Personifi ) to WTF?
 
Tuesday, June 23, 2009
SEO has not exactly been a science: you have to optimize your site’s structure and content, and you ask other sites to link to you. Rank tracking (or SERP tracking): monitor your site’s rank for those keywords. Link building : get high-quality links back to your site. But it can quickly get expensive. 
 

The Best from the B2B Marketing Community

SEO has not exactly been a science: you have to optimize your site’s structure and content, and you ask other sites to link to you. Rank tracking (or SERP tracking): monitor your site’s rank for those keywords. Link building : get high-quality links back to your site. But it can quickly get expensive. 
Keep this one in mind when you decide whether to fight a pitched battle for #1 placement on a high-traffic SERP. What's in A Name? by MediaPost Online Publishing Insider Kory Kredit explores the inexact science of business naming, from descriptive ( AdBuyer.com ) to ont-quite-real words ( Aquisio ) to misspellings ( Personifi ) to WTF?
Web pages are more often directly linked to by other sites vs images or video, so it makes sense to start optimizing a B2B site’s web pages. How many pages are actually getting indexed and included in SERPs by search engines? Some content types deserve focused keyword optimization and link building attention.