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3 Trends That Could Make Virtual Events Less Awful in 2021

Contently

If there was one common challenge that marketers and media pros faced in 2020—besides periods of existential horror—it was trying to figure out virtual events. It works with Zoom and other streaming services, which means that it could make live virtual event talks much more engaging as well. It works for podcasts too. LinkedIn Events.

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Balihoo Offers "Local Marketing Automation" for Channel Partners

Customer Experience Matrix

One of first marketing automation systems I ever saw – this would be during the Reagan Presidency – was a custom-built dial-up network to distribute collateral to farm equipment dealers. Some of these channel marketing systems focus on lead distribution, some on locally-customizable promotion materials, and some on campaign management.

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How to find and win your first 10 B2B customers

Lenny's Newsletter

A surprising number of founders found their early customers by putting out compelling content online and first building a following. Also, major shoutouts for First Round Capital. When joining communities, focus first on adding value to the community. For your first set of customers, trust is the key.

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Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

Read on for insights from Vanessa, and Eric’s Social Media Stat of the Week (this week: 27% of people go through other channels before calling customer service lines). I would have hired movers to pack the boxes so I could watch the Masters. That’s how you get a billion dollar price as a company like Instagram.

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35 SaaS product ideas and examples for startup companies in 2023

accelerate agency

It’s estimated that the global market for SaaS was worth $167 billion in 2022, and the only way is up, with the total amount spent expected to hit $195 billion before 2023 ends. There’s a widespread need for new SaaS ideas and solutions to fill existing and emerging gaps in B2B service provision.

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15 best Big Data companies and why they stand out

Biznology

Big Data revenues topped $418 million — with a 50-50 split between software and services. All of that revenue involved consulting services. PWC is one of the leading companies in the world offering advisory services for financial entities with complex, computerized systems, and massive amounts of data. billion in revenues.

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Top Tips: B2B Marketing Through a Crisis

Envy

It’s that time of the decade where every marketer worries about two things: firstly, the precious marketing budget and secondly, what to do next. It’s also the time when you wish you’d have listened to your marketing lecturer when she suggested that you prepare an emergency draw plan for crisis mode. Impact on field marketing.