Customer Experience Matrix

SEPTEMBER 9, 2009

Thus, social media present a major threat to search advertising revenues. database marketing, or, more poetically, narrowcasting. This lets them initiate transactions, send messages, and in some cases actually change product configurations such as setting telephone features. Today it is represented primarily by television.

Social Media 120

Social Media Narrowcasting Media Database Marketing 120

Vidyard

APRIL 17, 2015

Featuring an all-star lineup of speakers and keynotes, and a huge partner showcase in San Francisco’s iconic Moscone Centre, Summit educated and inspired marketers on topics from storytelling with content to managing employee engagement. This year’s event was bigger and better than ever.

Narrowcasting 51

Narrowcasting Advertising Agencies P2P Work Management 51

Choozle

JANUARY 23, 2024

The event featured AI chatbots for diverse uses, from cars and bikes to smart TVs and personal devices. Panel discussions, including “The New Streaming Formula,” emphasized the industry’s shift from broadcasting to narrowcasting, highlighting a focus on simplicity and tailored content.

Marketing AI 52

Marketing AI Allocation Advertising Agencies Narrowcasting 52

Webbiquity

FEBRUARY 23, 2012

Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). Mart Prööm presents more than a dozen examples of cool, and pioneering, Google+ brand pages from companies like Pepsi, Toyota, Fox News, Yahoo! Google likely will add more features in time.

Google 100

Google Tactics Tips Best Practices 100

Convince & Convert

MARCH 6, 2012

Of course, you’re featured in the book so I owe a great debt to you for your help. Maybe Narrowcasting Trumps Broadcasting. Mark: The hard copy book is coming to you. I’m going to be signing some copies next week. Jay: Well, I think it’s quite the contrary, but thank you very much. It is a terrific book.

Case Studies 123

Case Studies Narrowcasting Case Study Enterprise Management 123

Single Grain

DECEMBER 6, 2019

However, video can present the same information in a format that works perfectly regardless of the device. For this reason, Iceland, a popular British supermarket chain, switched from ads with celebrities to a campaign that features real-life moms. If your site includes video, it’s 5 0 X more likely (50 times!)

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145