Customer Experience Matrix

SEPTEMBER 9, 2009

Thus, social media present a major threat to search advertising revenues. database marketing, or, more poetically, narrowcasting. This matters because social media are an alternative gateway to finding Web content: instead of doing a search, I can ask my online community for information or recommendations. Date it from 1985 to 1997.

Social Media 120

Social Media Narrowcasting Media Database Marketing 120

Vidyard

APRIL 17, 2015

Rather than simply tell marketers about how they build their storytelling culture, Hyland presented a framework that every B2B marketing team can use to start producing more engaging stories: What makes a great story in #B2B marketing? I was just making content that met what people needed.”

Narrowcasting 51

Narrowcasting Advertising Agencies P2P Work Management 51

Choozle

JANUARY 23, 2024

Panel discussions, including “The New Streaming Formula,” emphasized the industry’s shift from broadcasting to narrowcasting, highlighting a focus on simplicity and tailored content.

Marketing AI 52

Marketing AI Allocation Advertising Agencies Narrowcasting 52

Webbiquity

FEBRUARY 23, 2012

Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). Mart Prööm presents more than a dozen examples of cool, and pioneering, Google+ brand pages from companies like Pepsi, Toyota, Fox News, Yahoo! Google+ Pro Tips Round-Up: Week 1 by Business Insider.

Google 100

Google Tactics Tips Best Practices 100

Convince & Convert

MARCH 6, 2012

That’s what I did, and at the end of the day I tried to present a balanced book where I really give Klout and the other companies that are now flocking into this space a lot of credit for trying to do what they’re trying to do, but I also say there are problems. Maybe Narrowcasting Trumps Broadcasting.

Case Studies 123

Case Studies Narrowcasting Case Study Enterprise Management 123

Single Grain

DECEMBER 6, 2019

However, video can present the same information in a format that works perfectly regardless of the device. To stay ahead, brands must present a seamless, consistent voice and message across all available mediums, including physical storefronts, social media channels, online, in catalogs and anywhere else you can imagine.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145