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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

end of Google’s Universal Analytics (UGA) rapidly approaching, digital marketing professionals are frantically seeking alternatives. It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly. What to do?

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6 Decision Intelligence Tools You Should Be Using Right Now

Marketing Insider Group

Predictive features in a CRM show you which customers to target more aggressively. The best CRM products include HubSpot, Salesforce, and Zoho. Shop around between companies like DealSignal, Cognism, and ZoomInfo to see who can score you a bargain. Google Analytics is still the tried-and-true first stop for this information.

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9 Data-Driven Ways to Use Generative AI for Marketing

Zoominfo

I’ve yet to meet a company who shows up and says ‘Yes, absolutely the data in my CRM is accurate and complete,’” ZoomInfo CEO Henry Schuck says. At this year’s INBOUND conference , HubSpot CEO Yamini Rangan said the smartest go-to-market professionals will use GenAI with one goal in mind: “To drive customer connection.” “We

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. But, what is new is the abundance of video resources now available within Google search results. Featured Video: How I Collect (And Organize) Testimonials. 1. Marketing 360.

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The Ultimate List of YouTube Channels for Sales Professionals

Zoominfo

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. Featured Video: The Phone is the Most Powerful Tool in Sales.

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10 Best Sales Tools to Boost Your B2B Sales

SalesIntel

Notable sales prospecting tools in the market comprise: LinkedIn Sales Navigator SalesInte RevDrive (Free Linked email extractor) Bambora ZoomInfo UpLead RocketReach Lusha Leadfeeder Apollo.io There are three most popular and reliable CRMs for B2B businesses – Hubspot, Salesforce and Leadsquared.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. But, what is new is the abundance of video resources now available within Google search results. Featured Video: How I Collect (And Organize) Testimonials. Go check it out!

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