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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

B2B marketers think that if they are providing spectacular products or services, it’s more than enough as the services will speak for themselves. According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions.

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How to Use Content Marketing for Customer Retention

Marketing Insider Group

To retain customers, you should publish quality content consistently, create a smooth onboarding process, educate your audience, and focus on making things as convenient as possible for them. Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience.

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Top Facebook Ad ideas for B2B SaaS Businesses

Valasys

As most of the popular B2B SaaS companies are advertising on Facebook, the B2B SaaS marketers want to comprehend the best digital advertising strategies for their businesses. According to ZoomInfo, 39% of marketers stated that they have been using Facebook to converse with their audiences. Facebook boasts of having 2.45

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How Brand Advertising is Beneficial for B2B Marketers

Valasys

Before a product launch marketers deeply inspect about their brand identities, colors, fonts & other stylistic choices. Situating positive sentiments in the market about a product or service is just as important as product’s features and price. The insights can be applied across channels to improve the overall conversions.

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Are You Harnessing The Power of Brand Advocates?

Convince & Convert

More Control with an Organized Process Whether it’s using a platform like Influitive or setting up an internal process, having an organized advocate marketing strategy and reward system in place gives marketers more control over word of mouth than they’ve ever had. Who are the Right People?

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4 Ways to Transcend Your Lead Generation Endeavors to Outlast Your Competitors

Valasys

Lead generation is now no longer a process to simply devise ways to collect leads which can be eventually forwarded to the sales teams, rather it has evolved in many aspects. Read more on 8 Reasons why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

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How Customer Experience Management (CXM) will become Smarter in 2020

Valasys

Understanding your customers well & delivering personalized experiences inspires customer loyalty & evangelizes others about your brands via positive Word-of-Mouth-Marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM). Why Customer Experience Management is Important.